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In Bitcoin We Trust Newsletter · Aug 22, 2026

Bitcoin Was Too Scary at $64K. Now Everyone Wants It Near $78K.

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Sylvain Saurel · In Bitcoin We Trust Newsletter

Bitcoin did not become fundamentally safer in four days. The price jumped more than 20%—and suddenly the same asset people were afraid to touch at $64,000 feels irresistible near $78,000. Welcome to the most expensive psychological trap in investing.

Four days ago, Bitcoin around $64,000 felt dangerous.

The market looked exhausted. Long-term holders were distributing coins. Mining economics were under pressure. Capitulation indicators were flashing. ETF demand had only begun recovering. Social media was filled with arguments about whether another leg lower was inevitable.

Buying Bitcoin felt reckless.

Then Bitcoin exploded higher.

It broke $68,000. Then $70,000. Then $75,000.

And by the morning of August 22, Bitcoin was trading around $77,400 after briefly touching approximately $78,500 during the latest surge.

From roughly $64,000, that is a move of more than 20% in a matter of days.

Suddenly the conversation changed.

The people who were terrified at $64,000 started worrying they were going to miss $80,000.

Nothing illustrates market psychology better than that.

Bitcoin became more expensive; therefore, people began feeling safer buying it.

That is almost exactly backwards.

Bitcoin’s maximum supply did not shrink.

The network did not suddenly become more decentralized. The consensus rules did not improve by 20%. Self-custody did not become easier overnight. The next halving did not move closer by three years.

What changed dramatically was the price.

Of course, there were real catalysts.

The U.S. Treasury increased long-duration bond buybacks. Long-term yields reacted. The dollar weakened. Regulatory momentum improved. Spot Bitcoin ETFs began absorbing serious capital again.

And billions of dollars of bearish crypto positions were forced out as the rally accelerated.

Those developments matter.

But they do not fully explain the psychological transformation.

Bitcoin at $64,000 felt like a falling knife. Bitcoin near $78,000 feels like confirmation.

Investors are now willing to pay roughly $13,000 more per Bitcoin for the privilege of feeling less uncertain.

That premium has a name.

Certainty.

And certainty is expensive.

Imagine your favorite supermarket cuts the price of something you regularly buy by 20%. You probably buy more.

If your favorite shoes go on sale, you don’t stand outside the store screaming that the shoes are collapsing.

If a house you wanted suddenly becomes cheaper while the property itself remains unchanged, the lower price should make it more attractive.

Financial markets invert that instinct.

When an asset falls, people assume something must be wrong.

When it rises, they assume something must be right.

The lower price creates fear. The higher price creates validation.

This is one reason investing is psychologically difficult.

You are constantly asked to do something that feels unnatural:

Become more interested when everyone else is becoming less interested.

Crypto spent seventeen years promising to destroy the banking system. Kraken’s next move suggests something far more interesting may be happening instead: the exchanges are becoming the banks.

The narrative around Bitcoin only days ago was ugly.

VanEck’s capitulation dashboard showed eight of twelve stress indicators active, while long-term holder distribution was elevated.

Bitcoin had spent months falling from its 2025 highs.

Mining difficulty and miner economics were deteriorating.

Treasury companies were under pressure.

Strategy had even begun selectively selling BTC as part of its capital-management framework.

The market had plenty of reasons to worry.

And when price falls long enough, every negative data point begins feeling like confirmation of a larger thesis:

  • Maybe this cycle is over.

  • Maybe institutional demand was temporary.

  • Maybe ETFs changed nothing.

  • Maybe corporate treasuries bought the top.

  • Maybe miners are abandoning Bitcoin for AI.

  • Maybe $60,000 will break.

  • Maybe $50,000 is next.

Fear is incredibly creative.

Once price starts falling, investors can manufacture an unlimited supply of reasons not to buy.

Bitcoin moved higher. Suddenly the same market produced completely different stories.

Read the original on inbitcoinwetrust.substack.com

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