The If You Create It Podcast is a place where you can learn principals of running a successful online business. Each week you'll gain tools to market your business, using video and social media, while balancing a healthy life. As a Social Media & Video Marketing Strategist, Keenya teaches business owners how to build their online brands and use short form videos as the premier marketing tool for 2025.
Saves to your Listen queue, to pick up on another day or another device.
The Tools That Actually Run My Business (And the One You're Probably Ignoring)
This episode is sponsored by Adobe Acrobat. I used to drive to a store just to sign a document and fax it back. No joke. And it took that embarrassing moment for me to realize just how many gaps I had in the systems running my business. In this episode I'm giving you a full behind-the-scenes look at how my small team operates — the project management tools, the file storage, the communication…
How to Make Money on TikTok as a Business Owner (No Brand Deals Required)
Most people think the only way to make money on TikTok is brand deals or the creator fund. Wrong. I'm showing you how business owners sell their own products and services on TikTok and generate real income every single day. If you enjoyed today’s episode be sure to let us know on Instagram or over on our YouTube Channel - all under the name Keenya Kelly Subscribe to The If You Create It Podcast!…
Why Your Instagram Reels Are Flopping (And Exactly What to Do Instead)
If your Instagram Reels are getting no views and no engagement, it's not the algorithm — it's one of these specific mistakes. I'm telling you exactly what's wrong and the simple fixes that will change your results fast. Join The Influence Empire www.theinfluenceempire.com If you enjoyed today’s episode be sure to let us know on Instagram or over on our YouTube Channel - all under the name Keenya…
How to Get Your First 1,000 Followers on TikTok in 2026 (Even If You're Starting From Zero)
Struggling to get traction on TikTok? I'm breaking down exactly how to grow your first 1,000 followers in 2026 — even if nobody knows who you are yet. No dancing, no trends you hate. Just a real strategy for entrepreneurs and business owners. Join The Influence Empire www.theinfluenceempire.com If you enjoyed today’s episode be sure to let us know on Instagram or over on our YouTube Channel - all…
I've been predicting the TikTok sale for 5 years, and it finally happened. Here's what's REALLY going on with the Oracle partnership, why your views are down, and why NOW is the time to double down on TikTok (not run away). In this episode, I break down: ✅ Why this was always about money, not national security ✅ What the Oracle partnership means for creators ✅ Why the platform is experiencing…
The $5,000 Mistake That Taught Me More Than Any Course
Three months ago, I hired a social media manager who tanked my accounts, wasted $5,000, and nearly destroyed everything I'd built. My engagement dropped 60%. My followers started leaving. My sales dried up. It was a DISASTER. But that disaster taught me more about business, hiring, trust, and intuition than any $10K course ever could. In this raw, unfiltered episode, I'm sharing the red flags I…
I Wasted 2 Years Building the Wrong Business (Here's What I'd Do Different)
I wasted 2 years building a business the "right way"—posting consistently, growing followers, creating valuable content. But I was broke, burned out, and questioning everything. In this episode, I'm pulling back the curtain on the biggest mistakes I made building my first iteration of this business, what I'd do completely different if I started over today, and the ONE shift that took me from $0 to…
Why You Feel Like a Fraud (And How to Show Up as an Expert Anyway)
If you've ever thought "who am I to teach this?" or "I'm not successful enough to call myself an expert," welcome to the 84% of entrepreneurs who experience imposter syndrome. Here's the truth: feeling like a fraud doesn't mean you ARE a fraud. In this episode, I'm breaking down why imposter syndrome hits hardest when you're actually GOOD at what you do, how to show up as an authority even when…
You're Posting. So Why Aren't Premium Clients Finding You?
You're showing up on social media. You're posting consistently. But premium clients aren't finding you. Here's the truth: it's not about SHOWING UP—it's about how you're showing up. In this episode, I'm revealing why your camera presence (or lack of it) is costing you high-ticket clients, the difference between "creating content" and "commanding authority on camera," and the strategic shift that…
The Content Idea System That Ended My Creative Block
If you're staring at a blank screen wondering what to post today, you're not alone. Most entrepreneurs hit content idea drought because they don't have a system—they're relying on inspiration, which is exhausting. In this episode, I'm sharing the exact framework I use to generate 90 days of content ideas in under 2 hours. You'll learn how to create a content bank that positions you as an authority…