5 Questions I ALWAYS Get Asked 🧨

Wow! After Thursday’s free live creator workshop and the replay I shared with you here on Friday, my inbox filled with thoughtful questions from creators and founders trying to apply what we covered to their own businesses. So I thought it would be fun (and more productive) to answer the top five Qs that appeared most often because, chances are, if one person is wondering it, hundreds of others are too.

I feel, know, understand this frustration because there’s simply not a a client that I work with that doesn’t come to me with this problem. And it’s actually something I’m able to solve in less than 4 weeks. The answer is simple to understand and harder to execute (ahem, that’s why you have me): Consistency is an execution strategy. It is NOT a business strategy.

I’ve met creators who post twice a week and generate seven figures, and I’ve met creators posting three times a day who can’t figure out why nobody buys.

It all boils down to two things: clarity in your positioning and your marketing strategy. If you’re not being crystal clear on who you are, what you offer, and where your viewers can execute on that offer, you’re not going to grow.

On the same token, if you’re not correctly tracking your data, optimizing what’s working, and adding paid marketing behind that, then of course you’re not growing.

Valeriia is a great example of being consistent but not knowing why her business had plateaud. In only took less then 8 weeks for her to begin to DOUBLE what she was making and build a system that was sustainable to continue growing her business.

Okay, big thing here is that when I audit a business, I don’t start by critiquing the content. I think that’s crude and shows poor faith. I ask questions.

Can you tell exactly who you help?

Can your audience immediately understand why you’re different?

Can I “see” what you sell within thirty seconds of being on your IG page?

Do I know where to go next? (ie, your website, LTK)

If those questions aren’t answered, the issue usually isn’t your content. It’s the business sitting underneath it, and this becomes an actionable framework my clients can use immediately when they start working with me.

If I had a penny everytime I was asked this question, I’d be sipping margaritas nonstop in my mansion in Bali. And I’m being painfully honest, it’s usually the same creator “course” that has served people so wrongly that they’re afraid to start working with me. Here’s the thing. You don’t need another PDF. You don’t need someone else telling you “No. Ignore that. Here’s what actually matters for YOUR business.” And you definitely don’t need advice from someone who’s just teaching you how THEY got famous. That’s a one trick pony. My strategy comes from 23 years of experience working with top talent, brands, creators, and founders.

I’m not opening my doors to you to give you an online course. This is about creating a journey together where you get personalized strategy. You get the diagnosis. The value isn’t that I know marketing. The value is that I’ve spent 23 years seeing the same business patterns across creators, founders, luxury brands, talent agencies, Fortune 500 companies, and startups. Pattern recognition dramatically shortens the distance between where you are today and where you want to be.

One of my favorite clients joined before anyone knew who they were, and the reason she became successful wasn’t because she waited until she thought she had “sufficient followers”, it was because she built the business correctly while they were still small.

Sam Hirschmann came to me with 19k followers and within a span of 12 weeks, we were able to get her to 40k. But what good is doubling your following if you’re not making money? Well, she went from making $0 a month (LITERALLY!) to now on tracking to making more than six figures this year.

I’ll lay it thick here bc you know there’s no other way I lay it: You’re ready if you’ve reached the point where you no longer believe another Reel is going to change your business. POINT BLANK.

You’re ready if you’ve realized your bottleneck isn’t motivation, it’s strategy.

You’re ready if you’re tired of second-guessing every decision and want a framework that makes the next three years simpler than the last five.

So here’s what we’re going to do. I’m going to extend the the fast-track access and $1,000 discount until Tuesday 5pm ET if you enroll here.

If you’d like to schedule a no-pressure exploratory call with my team and I to see if you’d be the right fit, you can schedule right here. Please note that the investment will be at our regular $5k price and not benefit from the special discount in the link above.

xx

Idalia