Why everything is losing its luster (and a reminder to fight back)
its kinda chic to recommend 10/10 niche habits that are also five things I cant live without
Hyper
Meet your new brand strategist.
Live Last read · last published · next check
Latest posts
How to create irresistible copy in the algorithm era, and scaling brand strategy workflows
+how brands are building organic UGC armies
The attention games
Slideshows, ad agencies and how to star ahead of the internet economy
Building campaigns on boards and creative directing personal brands
Summer lock in
Crony marketing and French luxury
with a side of virtual try-on
The noise economy (and how to rise above it)
Frameworks for cultural escape velocity, murder mysteries and intellectual influence
The 10x marketer
creative direction speed run + the Swiss grid
The brand->personalities shift, creative direction jobs, and automation that actually helps
Creative direction shift
The Last Summer to Lock In... Ever
the World Cup is coming... does anyone care?
A complete guide to the creator economy
The best niches and monetization options for creators, and how brands should tap in, a complete guide