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Keppie and Benny · Mar 19, 2026

INTENT & TASTE - The truth about Production - 'DRUMS Part 1' w Reid Sorel

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Keppie and Benny · Keppie and Benny

"There's a tremendous power in using the least amount of information to get a point across." — Rick Rubin.

I love this quote.

And for anyone who makes it a habit of striving for simplicity and elegance, you’ll know how hard it actually is.

That is why I called up Reid Sorel and pitched him an idea.

I said, ‘Reid, rather than just talk about music production, what if we get on a zoom call and bring up a logic session and you can guide me through the steps of producing - explaining your thought process as we go’

And because Reid is a lovely human full of insights and creative expertise, he said ‘sure’, let’s give it a try’

So here is Part 1 of my Drum Production series in which Reid guides me through the simple yet essential principles of good drum production.

Of course, production and mixing is a whole lot easier when you’re working with great sound sources.

This video features the drumming of Adam Alesi who I booked through the company ‘Musiversal’

We’ve developed a strong relationship with Musiversal over the past 12 months and have been using their services to book recording time with musicians across a range of instruments.

If you need quality session players, this service is incredible!

https://musiversal.com/partners/how-to-write-songs

Happy Songwriting

Benny

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