Hotel Industry News
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A new study by Deepak Sirwani, Shrishti Kumar, and Manoj Thomas examines how the format of hotel ratings—stars versus numerical scores—affects travelers’ booking choices, highlighting implications for hotel marketing and online distribution channels.
AI-driven travel planning is changing hotel visibility from a competition for search rankings to one for recommendations. Hotels need to understand not only whether they appear in AI results, but whether they are accurately associated with the experiences, audiences and attributes that matter most to their business.
Terence Ronson argues that hotel terminals, such as self-service kiosks and digital interfaces, are becoming central guest interaction points, requiring operators to prioritize their design, functionality, and integration to meet evolving guest preferences and operational demands.
U.S. travel agency air ticket sales reached $9.6 billion in July. Total sales climbed 18% from July 2025.
AI technologies now allow hotels to analyze website visitor behavior in real time, providing operators with actionable data on guest interests, booking intent, and engagement patterns to inform marketing and revenue strategies.
The combined value of the world’s 50 leading hotel brands increased 21% to $69.8 billion in 2026, according to Brand Finance. Hilton Hotels & Resorts remained the most valuable hotel brand, while Vinpearl led the brand-strength ranking and Delta Hotels & Resorts recorded the fastest growth in brand value.
A new agreement between HSMAI Global and HSMAI Europe opens the way for HSMAI Europe to build a hospitality community in Turkey, bringing together hotel owners and senior industry leaders through a new Advisory Board, membership, events, education and industry collaboration.
Despite stronger-than-expected performance, disciplined execution, and a focus on the guest will define hospitality’s winners in 2026
Wanda Hotels & Resorts surpassed 300 opened hotels in August and reported more than 500 additional properties in its development pipeline.
Sabre has appointed Derek Sharp as Senior Vice President of Lodging, Ground and Media, effective Sept. 8.
U.S. hotel occupancy, average daily rate and RevPAR increased year over year in the week ending Aug. 15, with San Diego and Tampa posting notable gains.
Frank Wolfe highlights the growing need for hospitality education programs to better equip graduates with practical financial management skills, as employers increasingly prioritize candidates who can contribute to property-level financial performance and cost control.
Femke Nollet outlines ten key trends projected to shape independent hotels by 2026, emphasizing the need for proactive adjustments in guest experience, technology adoption, sustainability practices, and revenue management to address shifting industry standards and consumer demands.
HVS discusses the main hotel transactions from the first half of 2025 and examines trends in single-asset and portfolio transactions over the years.
A dual-branded Fairmont and Element hotel project in New Orleans has secured $120 million in financing, enabling the development of a property that will combine luxury and extended-stay offerings within a single location.
Discover the investments shaping visibility, direct revenue, and guest acquisition in an AI-first hospitality landscape.
First Hospitality has appointed Jack Meakin as Vice President of Business Development, tasking him with driving the company's growth through new management contracts and development opportunities.
