
GBR Tuesday | What Golf Businesses Need to Know About the Changing Customer
Golf technology moves deeper into the customer experience, Fanatics targets Ryder Cup demand, and the PGA Tour continues to redraw its commercial structure for 2028.
Every Tuesday and Friday Morning, We Bring You the Ten-Minute Summary of What Happened Last Week in the Golf Industry While you Were Golfing.
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Golf technology moves deeper into the customer experience, Fanatics targets Ryder Cup demand, and the PGA Tour continues to redraw its commercial structure for 2028.

Trump Golf pushes further into Asia and expands Turnberry, LIV’s £30M finale disappears, and the industry confronts how to turn millions of young participants into long-term customers.

"No merger, no conversations" from the PGA Tour's incoming commissioner while LIV's rescuer stays unnamed, a record price for two Orlando hotels and their Greg Norman course, among other stories.

Acushnet books $38 million of IEEPA refunds and Callaway $10.8 million, but Titleist clubs still grew 42% on an early GTS launch and Callaway still cleared its convertibles and its term loan

Summit Golf Brands dresses both teams at Medinah, 34 clubs join Troon's portfolio, and Full Swing lands under Golf Channel's owner — plus the rest of the week across the industry

B. Draddy and Zero Restriction to outfit teams at Medinah Country Club

Why The R&A has taken full ownership of DotGolf, is LIV Golf close to securing funding for 2027, and what Toptracer’s 29% installation growth says about golf’s range-technology market.

Why Golfmanager’s Canada deal protects existing payment rates, what a potential $2bn Troon sale would signal, and Five Iron’s first UK opening.

Bought through an authorised dealer, not from the factory. The announcement never says what it cost.

Why venues are replacing established range technology, Italy's potential as a major golf market, and a new $120 retail proposition.