Welcome to the Girl Means Business podcast, the ultimate destination for creative female entrepreneurs looking to elevate their small businesses to new heights! Join your host Kendra Swalls, a former teacher turned photographer and marketing expert, as she, and her guests, share invaluable insights and actionable strategies every week. Whether you're just starting out or already on your entrepreneurial journey, this podcast is your go-to resource for inspiration, guidance, and practical tips.…
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Send Me A Message or Question About This Episode Photography Business Mistakes to Avoid Every photographer makes mistakes when starting and growing a business — the key is learning from them before they cost you time, money, or burnout. In this episode of the Girl Means Business Podcast , I’m sharing some of the biggest photography business mistakes I’ve made over the years (and the lessons I…
Send Me A Message or Question About This Episode What Clients Really Notice About Your Photography Business Spoiler alert: it’s probably not your camera. Photographers spend a LOT of time worrying about gear, editing styles, presets, and whether they need the newest lens to stay competitive. Meanwhile, most clients are focused on something completely different. They’re wondering: “Will my kids…
Send Me A Message or Question About This Episode How Photographers Can Show Up in AI & ChatGPT Searches Search is changing fast - and photographers need to pay attention. People are no longer just Googling “family photographer near me.” They’re starting to ask AI tools like ChatGPT for recommendations, advice, and business suggestions in a more conversational way. So what does that mean for…
Send Me A Message or Question About This Episode Blogging for Photographers Part 3: How to Turn Blog Readers Into Paying Clients Getting people to your blog is only half the strategy. In Part 3 of the Blogging for Photographers series, we’re talking about what actually matters: how to turn blog readers into real inquiries and paying clients . Because traffic is great… but bookings are better. If…
Send Me A Message or Question About This Episode Blogging for Photographers Part 2: How to Write Blog Posts That Actually Get Found (Simple SEO) You don’t need to be an SEO expert to write blog posts that bring in clients. In Part 2 of the Blogging for Photographers series, we’re breaking down how to create blog content that actually gets found on Google...without overcomplicating the process or…
Send Me A Message or Question About This Episode Blogging for Photographers Part 1: Why Blogging Still Works + What to Write About Think blogging is outdated? Think again. In this first episode of the Blogging for Photographers series, we’re breaking down why blogging is still one of the most powerful marketing strategies for photographers — especially if you want to book more clients without…
Send Me A Message or Question About This Episode Will AI Replace Photographers? The Truth About AI in Photography AI is everywhere right now — from editing tools to image generation to content creation — and it’s raising a big question for photographers: Is AI going to replace photographers? In this episode of the Girl Means Business Podcast , we’re having an honest, grounded conversation about…
Send Me A Message or Question About This Episode What to Do When Your Business Feels Overwhelming Feeling overwhelmed in your business? Like no matter how much you do, there’s always more on your plate? In this episode of the Girl Means Business Podcast , we’re talking about what to do when your business feels overwhelming — and why the solution isn’t doing more, but simplifying what you’re…
Send Me A Message or Question About This Episode You can be incredibly talented behind the camera… and still unknowingly make your business look unprofessional. In this episode of the Girl Means Business Podcast , I’m sharing 8 common mistakes photographers make that quietly hurt their credibility, confidence, and bookings. These aren’t dramatic red flags — they’re small habits that feel harmless…
Send Me A Message or Question About This Episode If you feel like you’re constantly answering the same emails, sending the same information, and following up manually with every inquiry… this episode is for you. In today’s episode of the Girl Means Business Podcast , we’re talking about the essential automations every photographer should have in place to save time, reduce stress, and increase…