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Funtap Games · Jan 7, 2026

Vietnam Mobile Gaming 2025 – The Next Billion-Dollar Frontier in Southeast Asia

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Hank · Funtap Games

👉 A comprehensive overview of the size and growth of Vietnam’s mobile gaming market

👉 In-depth data on mid-core games — retention, playtime, and scalability

👉 Insights into Vietnamese player behavior across genres: 4X, MMORPG, MOBA, Idle RPG, and more

👉 The impact of stricter licensing regulations and the opportunities for compliant games

👉 A comparison between Vietnam and other SEA markets — and why Vietnam is the next attractive destination

With more than 10 years of experience in the Vietnamese market, Funtap Games aims to share data-driven insights and practical perspectives, partnering with studios and publishers on the journey to conquer this new billion-dollar frontier.

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                                                       Download our full report below

Vietnam Mobile Gaming 2025

742KB ∙ PDF file

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An overview and breakdown of Vietnam mobile game market behavior in 2025

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At Funtap Games, we know success in Vietnam & SEA needs more than translation:

  • Legal: licensing & compliance made simple

  • Local Payment: reach millions of players with local cards, e-wallets, carrier billing, etc.

  • Localization: beyond words - cultural adaptation to boost retention

We’d love to explore publishing opportunities with you

Contact us: biz@funtap.vn | Website: funtap.vn | Linkedin: Funtap Games

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