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Fitness + Technology

Welcome to the Fitness + Technology Podcast for club owners, operators, and fitness professionals! This show is your #1 trusted resource for the accelerating world of fitness technology. Each week, we bring you an expert interview with a global influencer at the crossroads of fitness and technology. You'll get the insights, tools, and inspiration you need to stay connected to the pulse of what matters most for your fitness business in the age of exponential technologies. This podcast is brought…

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The Truth About AI, Data, & Your Business With Dave Wright

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes back Dave Wright to the show. Dave is the Founder and Owner of MYZONE, a wearable technology and social platform that rewards effort in physical activity. MYZONE is ideal for boosting member retention in health clubs, building communities across networks, and aggregating data for an employer, sports team, school, or gym.…

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Simplify The Work & Amplify The Impact With JJ Creegan

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes JJ Creegan to the show. JJ is the Principal at Creegan Co., a firm that helps founders, operators, and investors scale multi-unit consumer brands. Over the past two decades, JJ has partnered with founder-led and private equity-backed businesses to take concepts from launch through institutional scale — growing brands to…

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Scaling Fitness Through People, Technology, & Leadership With Chris Smith

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes Chris Smith, President & CEO of Fitness World Canada. Over the past several years, Fitness World has experienced significant growth across British Columbia and is now entering its next phase with a $50 million national expansion strategy. The plan includes new corporate-owned locations and the launch of the company's…

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Private Equity Trends Shaping The Fitness Industry With Jeremy Hirsch

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes Jeremy Hirsch, Head of Franchise & Multi-Unit Services at Houlihan Lokey, a leading global investment bank. Houlihan Lokey is recognized for providing independent strategic and financial advice to corporations, financial sponsors, and governments, with expertise spanning mergers and acquisitions, capital solutions,…

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Affirmation vs. Information: Rethinking Fitness Leadership With Chris Stevenson

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes back Chris Stevenson to the show. Chris is the Founder of The Empower Group , a consulting firm that helps health clubs, studios, parks and recreation departments, and fitness professionals reach their goals through speaking, workshops, and customized services. In this conversation, Bryan and Chris share observations from…

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AI, Longevity, & Business Solutions: LIVE From Beyond Activ Europe With Vincenzo Lardinelli

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke joins Vincenzo Lardinelli live from Beyond Activ Europe in Madrid. Vincenzo is the founder and CEO of FLITFIT, a live and on-demand fitness platform built to help clubs extend their offering online, and serves as the Italian Ambassador for the Fitness Industry Technology Council. A frequent voice on AI, longevity, and the future…

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The Business Of Fitness: Building What Lasts With Yves Preissler

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes Yves Preissler to the show. Yves is the Founder and CEO of YP Business Consulting, a globally active, privately owned advisory firm specializing in final-decision advisory and concept architecture for the fitness, wellness, recovery, sport, and hospitality industries. With over 20 years of international experience and…

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A Respectful Disagreement on AI & Its Hype Cycle — LIVE from FIBO 2026 With Bryan O'Rourke, Pablo Viñaspre, & Marcin Obel

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke shares his panel discussion from FIBO's Future Forum, "A Respectful Disagreement on AI & Its Hype Cycle." Moderated by Hans Muench, Bryan is joined by Pablo Viñaspre of FitnessKPI and Marcin Obel of Qodeca for an honest conversation about what's working in AI, what's falling short, and what fitness operators should actually be…

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Reimagining In-Club Experiences Through Technology With Tracey Spain Estes

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke sits down with Tracey Spain Estes, Senior Account Manager at LG Electronics. Tracey brings more than 20 years of experience in the health, wellness, and fitness industry, with a proven track record in strategic account leadership and sales performance. Her background includes leadership roles with Life Fitness and the YMCA, where…

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Inside FIBO: The World's Largest Health, Fitness, & Wellness Exhibition With Florian Brauer

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke sits down with Florian Brauer, Senior Global Brand Manager for FIBO—the world's largest exhibition platform for health, fitness, and wellness. Florian oversees FIBO's global brand strategy, shaping its international identity and managing a growing portfolio of regional events, including FIBO Arabia. He also cultivates partnerships…

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