The next wave of coffee is decaf.
+ David Protein’s next brand, Liquid Death’s weirdest stunts, and AG1 goes for gummies
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Latest in CPG, trends, and insights behind why (and how) we buy.
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The category going anti-function. ☕️
Plus: Gluten Free Goldfish, shots of broccoli, and a granola acquisition
The gluten-free waffle that puts all frozen waffles to shame.
Plus: the protein bar that meets all of Nate's standards
Ulta's sexual wellness bet
Plus: laundry care goes luxe, protein soda wars, and apple is the new pumpkin spice...
Innovation in the... laundry room?
Plus: $1B for protein coffee, Walmart's AI upgrade, the beauty collab of the decade
Liquid breakfast + the missing item in your freezer.
Plus: we've got a podcast rebrand on our hands...
How Sauz built a $22M pasta sauce disruptor
ft. Troy Bonde, Co-founder of Sauz
Let's talk about sex(ual wellness).
Plus: The sparkling protein boom, the new flavor of Fall, and much more.
Pita chips as a health food.
+ fragrance meets skincare in this brilliant format
How coconut water is making a comeback
+ the truth about Gen Z drinking habits, everything is PB&J, and more...