RSS Amplifier

Blog

Everything is Advertising.

Dispatches from the trenches of advertising. Fiction & Non-Fiction.

everythingisadvertising.comSource feed ↗11 posts

Live Last read · last published · next check

Latest posts

Maree Didn’t Want the Damn Flowers.

It was just for the clickbait anyway.

I Accidentally Entered the Manosphere.

...and learned I was destined to fail from the start.

The Bike Wasn't the Real Business Anyway.

Peloton spend millions building bikes that nobody wanted.

Aesthetic Distance.

Being "anti-mainstream" is just a performance.

Narrative Repositioning.

How three companies escaped their narrow brand positioning.

The Water is Just the Merch.

Liquid Death runs an entertainment business, and also sells water.

Did You Know She Was Talking About a Mango?

Subverting belief, shitposting, and the twist you didn't see coming.

The $180 Trail Shoe (That the Cool Kids Want).

How Salomon built a billion-dollar sneaker business.

Nobody Smart is Having a Good Time.

To be cringe and happy is to be free.

ABOVE THE FOLD | Time for Twix to Partner with Goosebumps

July 13, 2026

Should Murderers Go to Jail?

Every question is actually a test.