I Just Found this Product Business Doing ~$10M/Month with a TINY team

Millions of people want to solve big problems.

Frost Buddy built a ~$100M+ business solving a small one.

🔒 The problem: Most entrepreneurs start with markets.
🔑 The opportunity: Start with problems inside markets.

Here’s what Frost Buddy understood 👇

Don’t solve the market, aka not trying to come up with a revolutionary product that is completely new. If you do, you’ll have to pay ALOT of money to educate the market, and that means it’ll be even harder to get it off the ground.

Solve the niche within the market.

Most people looked at drinkware and saw:

❌ A crowded market

• Yeti

• Stanley

• RTIC

• Hydro Flask

Too much competition.

Nothing left to build.

Frost Buddy looked at the same market and saw something different.

A specific problem for all those people already using drink coolers.

Specifically, for White Claw drinkers < because of one small fact — these cans are thinner than regular cans.

And that realisation changed everything.

The Problem-Within-A-Market Framework

❌ Keep your drinks cool