Tales, Treks & Thoughts
It s 2026. If you have computer job you have access to some version of AI. Anyone can hop into an LLM, have it consume a brief, and get some smart sounding outputs a few minutes later. And if anyone can do that does that mean that everyone can be a strategist? In some ways, yeah, [ ]
YouGov just dropped a survey on coolness and I ve been thinking about one particular stat. Only 22% of Americans say being cool matters to them. But 42% say it matters to the people they know. Nobody thinks they care. But everybody thinks everybody else does. That gap is doing a lot of work. I ve been [ ]
Lately I ve watched rooms full of people get genuinely excited about an idea. Like, actually excited. And then not approve it. The excitement was real. So was the fear. And the fear wins out. And then six months later what do we see? Something running that nobody hates but also nobody remembers. Bold ideas are [ ]
Lingering. My job is to think three moves ahead. My natural inclination is to plan far into the future whenever possible. I ve never been one that can just take it slow. My word for 2026 is the active choice to stay when my instinct would tell me to move on. Not because of avoidance or [ ]
Harmony. My word for 2025 is one that I want to live and also my longing for the year ahead. The word harmony originates from the Greek harmos which means joint. Other words I associate having similar meaning include balance and symmetry. Whichever word you employ, it s one that does not get a lot of [ ]