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Design, Explained

How psychology shapes products, and how to design with clarity, not guesswork.

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Which steps are friction and which are thinking

Step reduction is the oldest rule in product design. It stands until the step you remove was the user thinking.

The elements of user experience

A framework for the five layers of UX design, from strategy to surface.

Default Bias: Who chose your settings?

People pull toward pre-selected options rather than actively choosing alternatives.

Creativity in the Age of AI

A short film, a closed studio, and what they got right about working with AI.

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Designer Portraits: Susan Kare ⌘ The woman who gave the computer a face

Susan Kare designed the icons, fonts, and visual language of the original Macintosh. She made personal computing feel personal.

Taste at scale

Why the hardest part of building products stayed human when everything else got automated.

How to send your app code to Figma using Claude Code

From running app to editable Figma layers; without leaving your terminal.

Designer Portraits: Corita Kent: Learning by Heart

Corita Kent (1918–1986) was an artist, educator, and nun who spent her career arguing that creativity isn't a gift. It's something most people have been talked out of.

The moat has moved

Software used to be expensive to build, and that cost forced a kind of discipline.

Building products as a designer

I approach building products differently now.