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DCA Commerce Code

Stay connected and get the latest insights, analysis and news from the leading fin-tech companies, merchants and payments including Microsoft, Mastercard, Samsung, LVMH, Hilton and more. The podcast features insights and interviews from Digital Commerce Alliance (formerly CardLinx) members around the world. Stay connected and subscribe to DCA's Commerce Code Podcast

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Episode 191: One to Many: Moving Loyalty From Standalone Programs to Connected Ecosystems

This week on Commerce Code, we are joined by MB Bell and Eileen Peacock from Valuedynamx. Eileen is SVP and General Manager for the U.S., and she'll give us the strategic, industry-level view. MB Bell is Senior Director of Partnerships, and MB is going to bring it to life with the real client stories - the partnerships, the integrations, and the campaigns that are actually running. They have…

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Episode 190: Orchestrating the Future of Credit: How Alternative Data Pipelines are Changing the Lending Landscape

This week on Commerce Code, we speak with Rikard Bandebo from VantageScore and Arvind Ronta from Pentadata . A little about the companies - VantageScore is a leading credit scoring company whose model is especially predictive because it uses new data sources that make it possible to provide credit scores to people even if they have limited credit history. Pentadata is a big reason VantageScore is…

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Episode 189: The Great Shopping Shift: How AI is Rewriting the Rules of Commerce

This week on Commerce Code, we speak with Tim DeSoto, the CEO & Founder of Goodlife. Goodlife is an Intelligent Personal Shopping Companion that helps people save time, money, and effort while shopping. In today’s conversation, we are talking about: What the brand new Goodlife product does, Why he built it - and just as importantly, The AI tools he used to build it, and the AI capabilities…

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Episode 188: What AI Really Means for Loyalty Programs: Speed, Personalization, and Data Protection

This week on Commerce Code, we speak with Mark Lesiw, Co-Founder and Chief Commercial Officer at Olive . Olive builds digital commerce platforms for fintechs, and those platforms offer consumers fundraising, financial wellness, and membership and loyalty solutions. Today, we are talking about how he recently used AI tools to build a sophisticated customer loyalty app from start to finish in about…

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Episode 187: Points as Programmable Currency

This week on Commerce Code, we speak with Keith Smith, Chief Executive Officer of Payouts Network . Payouts Network’s PayNow Platform executes instant payouts, digital credits, and pay with points - and as the name suggests, PayNow executes immediately. Today, we talk with Keith about Points as Programmable Currency. We have lived in a long period in which people, Americans especially, never…

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Episode 186C: Intelligent Shopping Agents: What Do They Mean for Loyalty, Marketing, Google, Amazon and the Future?

EPISODE 186C: This is the third installment in our three-part series on intelligent shopping agents - an extended conversation with Shawn Conahan, Chief Revenue Officer at Wildfire Systems . In the first episode, Shawn laid out what ISAs are, and in the second episode we talked about how ISAs will affect payments, consumers and merchants. At the end of that episode, Dan had just asked Shawn how…

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Episode 186B: Intelligent Shopping Agents: What Do They Mean for Payments, Consumers and Merchants?

EPISODE 186B: This is the second installment in our three-part series on intelligent shopping agents - an extended conversation with Shawn Conahan, Chief Revenue Officer at Wildfire Systems . In Monday’s episode, Shawn laid out what ISAs are, and when we concluded Dan had just asked him how shopping (search, selection, and payment) fully integrated into AI platforms like Perplexity or Chat GPT…

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Episode 186A: Intelligent Shopping Agents Attack! What Are They, and What Are They Doing?

EPISODE 186A This week on Commerce Code, we have a first-of-its kind, three-episode Commerce Code Deep Dive on AI Shopping Agents. For all three episodes, we speak with Shawn Conahan, Chief Revenue Officer at Wildfire Systems . Wildfire provides white-label shopping rewards and cashback platforms to companies like Microsoft, Visa, Citi, and RBC. By the end of this first episode, you will see how…

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Episode 185: The Importance of Value to Customers in 2025

This week on Commerce Code, we speak with Chrissy Maitland, General Manager of Rakuten Card Linked Offers. Rakuten is a longstanding leader in DCA-CardLinx, and powers the card-linked offer programs for leading financial services companies, mobile app providers and loyalty rewards programs. They provide merchants with a scalable pay-for-performance channel that efficiently drives traffic and sales…

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Episode 184: Perfecting the Market for Travel Awards

This week on Commerce Code, we speak with John Taylor Garner, Founder & CEO of Odynn . Odynn has built the Awayz platform that creates the ability for customers to book hotels and flights with side-by-side points, miles, and cash pricing.

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