Most conversations about AI and work get stuck on the wrong question: “Will AI replace my job?” That question is too blunt to be useful. It treats a job as a single, indivisible thing, when in reality, every job is a bundle of smaller pieces. If you want to stay useful in the age of AI, you need a more accurate lens. You are not defending a job title. You are redesigning a stack of tasks. Jobs,…
When intelligence can be simulated and communication can be generated, authenticity can no longer be read from the surface of things. It has to be located somewhere deeper.
Experts predicted that super-accurate AI radiology would kill radiology jobs. Instead it increased demand. This is Jevon’s paradox, and it’s going to happen in your industry too.
Contrasting AI voices create resilient transformation strategies that avoid both paralysis and reckless adoption.
If you really want to gain productivity, invest as much in training as you do in tech.
A four-phase framework for leaders ready to move from using AI to a new kind of business. The difference between opportunity and disruption is having a vision for the change.
How an artificially intelligent shopkeeper taught us the difference between being smart and being focused
A high level briefing provides essential context for banking executives navigating the AI transformation.
Contextual relevance is often more effective in marketing than personalisation at the top of the funnel.
Over the past few years, I’ve been quietly doing some of the most exciting work of my life—guiding organizations through high-stakes transformation, building a purpose-driven agency, and learning deeply in the midst of change. Now, I’m excited to return to a stage I’ve always loved: public speaking.
A framework to help leaders get going with AI. There are still a lot of questions, so a gradual approach while the organisation builds up literacy & skills is helpful.
You’re not building faster factories. You’re building smarter networks. Leadership today isn’t about controlling the system—it’s about connecting it. Equip your people, hold the story, and let the system learn. That’s real intelligence at scale.
AI can provide incredible efficiencies, but let’s not forget that human networks are the original super-computers.
The thing about character is that it's not a fixed state. We can develop our strengths through deliberate practice.