
I Hired a Team. Then I Built an AI So I Never Have to Say "It Depends" Again.
Momentous just went from one person to four. The first thing I built for the new setup was a way to stop guessing what to charge.
Creative Economist is how a working, Emmy-winning filmmaker actually runs a solo creative business - the craft, the client work, and where AI honestly does (and doesn't) help. No hype, no gurus, just the real math.
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Momentous just went from one person to four. The first thing I built for the new setup was a way to stop guessing what to charge.

Building the infrastructure before I have the team to plug into it

The test was never which tool touched the pixels. It's who was driving.

It worked. That was the problem.

It happened with vertical. It's happening again. I should probably stop being surprised.

I think I'm building the thing that makes my business obsolete. And I'm not sure I should stop.

There's a weird hierarchy in the film/video world that you might want to rethink.

Or: why I've been MIA and what almost broke me this holiday season

Freedom feels good until you realize it follows you everywhere.

Turns out, the answer isn’t about cadence - it’s about intention.