How do I attract more customers to my store? How do I get more sales? How do I book out my shop's events and workshops? How do I do retail marketing and social media for my store? These are the questions that creative retail business owners ask Wendy Batten, creative retail coach and mentor. Wendy works with creative shop owners all over the world and with industry leaders. Her speciality is working with creative retailers to get control over their brick and mortars to avoid burnout and…
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ A profitable, smooth holiday season is not a lucky accident. It's what happens when someone who actually prepared gets to execute. And the best time to prepare? July. Join me and other retailers in Camp Q4 this summer to set yourself up for a kick-butt Q4! Camp begins with a fireside chat (opening coaching) on July 13th.…
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Episode Overview Fresh off my Level Up Mastermind retreat with retailers from around the world, I'm reflecting on something that feels increasingly important in retail right now: experiences. Your customers are looking for connection, meaning, and events they can remember. In this episode, I'm sharing my thoughts on some of…
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Episode Overview In this episode, I sit down with best-selling marketing author and speaker Mark Schaefer to talk about what matters most for independent retailers in a world that's being increasingly shaped by AI. While technology continues to change how customers find the places they love to shop, Mark makes a compelling…
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Episode Overview We have officially reached the middle of the year, and now is the perfect time to pause for just a few minutes to take an honest look at what we're building. Beyond reviewing numbers and planning for the months ahead, I want to pose a bigger question: is your business becoming a valuable asset, or have you…
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Episode Overview In this episode, I sit down with my friend Deanne Fitzpatrick of Deanne Fitzpatrick Rug Hooking Studio for an honest and raw conversation about AI, authenticity, and what it means to run a meaningful business. We talk about the parts of AI that feel helpful, the parts that feel icky, and why trust and real…
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Episode Overview In this episode of the Creative Shop Talk Podcast, I'm sharing seven common patterns I see repeatedly with independent retailers who are working hard but still feeling stuck. These are habits, mindset patterns, and blind spots that can keep us from reaching the goals we truly want. As I was making this list…
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Episode Overview In this episode, I'm sharing details of a conversation that challenged me to think differently about what's possible in business and life. I've been reflecting on the ways we can reach a point where things feel "good" so we stop stretching toward what could feel even better: more alignment, more joy, and…
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Episode Overview Struggling shop owners aren't struggling because they need more tools. Perhaps they are struggling because they've moved away from what actually matters for success in retail. In this conversation, I sit down with Chris Deferio of the Keys to the Shop podcast to talk about what really drives success in…
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Episode Overview What if spring cleaning your business had nothing to do with your shelves and everything to do with what's going on in your head? Let me explain. In this episode, I'm talking about spring cleaning your retail business, but not in the way you might expect. We all know how to tidy up our shops, review…
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ Episode Overview I'm hearing from so many shop owners right now about the sheer volume of donation requests coming through their doors and inboxes. Silent auctions, raffles, sponsorships, gift cards: it can feel constant. For many of us, it brings up a mix of emotions ranging from generosity to frustration. In this episode,…