Recent content on Connor Jackson
Ask most Salesforce teams how customised their org is and you will get a shrug, or a guess pulled from whoever has been there longest. “Pretty custom, I think.” “We’ve got a lot of Apex.” Nobody actually knows, because nobody is measuring it. That is the gap the CEER methodology was built to close, and it deserves to be far better known than it is. What CEER actually…
Every few weeks another headline lands about token prices falling off a cliff. A new model matches last year’s frontier performance at a tenth of the cost. Input tokens that cost dollars in 2021 now cost cents. On paper, AI keeps getting cheaper. So why do so many enterprise AI budgets keep blowing up mid-year? I’ve been thinking about this a lot lately, prompted by a BBC piece on the…
If you’ve been searching for “the RISPO prompting framework,” you’re not alone — and you’re also not going to find much. There’s no canonical documentation for it anywhere: not in Anthropic’s, OpenAI’s, or Google’s official prompting guides, not in the academic prompt-engineering literature, and not on any of the sites that catalogue these…
Every major SaaS vendor has rebranded itself as an AI company in the past eighteen months. Salesforce has Agentforce. ServiceNow has Now Assist. Microsoft has Copilot threaded through every product it sells. SAP has Joule. The pitch is roughly identical regardless of the logo: bring your data and your workflows onto our platform, let our AI act on them, and watch productivity soar. What they are…
Get in touch with Connor Jackson — Enterprise Architect, blogger, and technology strategist.
Salesforce is tightening its authentication requirements across all products in 2026. For many organisations this will mean mandatory enforcement of Multi-Factor Authentication (MFA) for every human user, with Salesforce itself flipping the switch if admins have not acted. If your org is not ready, users will be blocked at login. This post covers what is changing, why it matters more than ever,…
Every time you call an LLM API, a small meter ticks. Most developers notice it first on a surprise bill — a prototype that felt free suddenly costs real money in production. Tokens are the unit of that meter, and understanding them is now a basic engineering literacy. What you’re actually paying for A token is roughly four characters of English text. A prompt that says “Summarise this…
Connor Jackson — Enterprise Architect in Cambridgeshire, working in UK financial services. Writing about enterprise architecture, Salesforce, AI, and technology strategy.
Open almost any Salesforce org that has been around for a few years and you will find code that starts something like this: /** * AccountService.cls * Author: Sarah Mitchell * Created: 14/02/2019 * Last Modified By: James Okafor * Last Modified Date: 03/11/2023 * Version: 2.4 * Description: Service class for Account operations */ It looks professional. It looks thorough. It is almost entirely…