On Sunday, Doja Cat was revealed as MAC’s new global ambassador with a wild stunt at the VMAs: she posed with a red MAC lipstick, then literally bit into it – revealing it wasn’t makeup at all but a caramel-filled chocolate lipstick crafted by viral chocolatier Amaury Guichon. Later, MAC’s creative director Nicola Formichetti confirmed it was created just for the brand.
Gentle Monster just opened Haus Nowhere in Seoul: a 13-story art-meets-retail temple that’s meant to define the future of shopping. Beyond their eyewear, the space brings together all their sister brands: Tamburins (cosmetics), Atiissu (headwear), Nuflaat (tableware) and even a Nudake Teahouse for food and drinks.
To launch their new HQ, Gentle Monster called in a global dream cast – from Hunter Schafer and FKA Twigs to Karina (Aespa), Tilda Swinton, Kuang Han Hsu, Anne Curtis, KUN, and Ayaka Miyoshi. The opening also marked the debut of their new BOLD collection, with pop-ups rolling out across Seoul, Beijing, and Tokyo.
Simon Porte Jacquemus just put his spin on Veuve Clicquot’s prestige champagne “La Grande Dame 2018”: wrapped in white fabric with yellow embroidery, handwritten doodles, embossed sun rays, and the iconic VC logo. But he didn’t stop there – he also reimagined the champagne cooler.
The launch popped off at NYC’s The Loeb Boathouse in Central Park with a star-studded late-summer, back-to-the-city vibe, bringing together Julia Roberts, (her niece) Emma Roberts, Solange Knowles, and Charlotte Le Bon.
As announced earlier this year, Jacquemus will do their take on Nike’s Moon Shoe, their first ever sneaker they released in the 1970s. That’s only the third remake of the shoe since its initial release. THe Jacquemus Moon Shoe is expected to release later in 2025 and will come in three different colorways: Black, cream and red, all with a rubber sole.
UGG and YOON’s AMBUSH just linked up again for a new five-piece footwear collab dropping September 12 – and it’s wiiild. Think furry heels, chunky platform boots, full-grain leather, luxe sheepskin and soft nubuck, all pushed into YOON’s Tokyo-inspired universe. Her words: a love letter to Shibuya. The campaign stars Yoon Ambush herself and rapper Yuki Chiba meeting friends at a bowling alley, where the girls pull up in the collab heels – iconic. Prices go up to $650, but the looks? Heavy.
Today, Lil Yachty and Slawn are kicking off their “24h in Atlanta” exhibition at THE HOLE in NYC, paying homage to Yachty’s hometown. First arrivals score free Lil Yachty x Slawn Air Forces – so if you’re in the city, move fast :)
YSL Beauty just named Oklahoma PG and NBA MVP Shai Gilgeous-Alexander the new face of MYSLF, showing how beauty is leveling up in the world of sports. Would love to see more luxury and beauty brands jump into sweaty sports – for male and female athletes!
After teasing (and memeing the Köttbullar plate for a while), Gustaf Westman finally revealed his full IKEA collab: cups, plates, candle holders, a vase, and even a playful pink €10 lamp. No chunky Westman silhouettes here sadly, so it’s not the cheap hack to get his signature look — but the colors are fun and definitely a cute add to any tableware setup (if you’ve got the shelf space, since TikTok already pointed out how much these eat it up). The drop lands later this month.
Yesterday, Bladi Corniel revealed that Stüssy and Wales Bonner have a collab on the way – and from what was sent to him it looks heavy on leo print, studs and some sharp tailoring. I’d love to see more of this. 🤩
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