The Brandbuilders Podcast with your hosts Scott Dunstan and Brian Young is brought to you by The Dunstan Group, Charlotte’s premier provider of branded merchandise and logo’d apparel. Brandbuilders is produced in partnership with well-run media + marketing. Got an idea for the podcast? Email us at social@dunstangroup.biz
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Jason Watson is a for-real serial entrepreneur. His career reads like a highlight reel of reinvention: He started in business development at American Woodmark and Bridgeway Media before founding Dublin Dog in 2006. He eventually sold that to Remington Outdoor Company in 2012. There, he launched RK9, a division building specialized canine products for law enforcement and defense. In 2018, he…
Trent Bailey is the co-founder of ParWalker, a Charlotte-based startup that makes premium accessories designed specifically for walking golfers. Trent spent years in the marketing world — at NASCAR, at Ingersoll Rand, at Club Car, and most recently as Digital Marketing Director at Training The Street. He knows brands. He knows products. And apparently, he also knows what it’s like to be out on the…
Skip Norris is the President of The Building Center, one of the largest privately held lumber and building products companies in the United States. The company was founded in Charlotte in 1977 by his father, Ed Norris. And what started as a single building supply operation has grown into a vertically integrated powerhouse with lumberyards, truss plants, custom millwork operations, and door shops…
Andrea Swope is a founding force behind Blueprint Financial Advisors — a Charlotte-based registered investment advisor that launched in 2021 with a single advisor and a little over $20 million in assets. Fast forward to the end of 2025, and Blueprint is managing $1.4 billion. That’s not a typo. But what makes Andrea’s story compelling isn’t just the growth. It’s the how . Blueprint was built on a…
There’s a new generation of wine professionals out there, replacing intimidation with invitation, and gatekeeping with genuine hospitality. Shay Gilchrist is one of those people. She’s the founder of Wine & Vibes, a wine consulting and experiential brand built on four pillars: food, wine, hosting, and vibes. She holds a WSET Level 2 with Merit certification and works as a wine consultant and…
There are two kinds of resilience stories. One is the kind where someone overcomes something hard and comes out the other side stronger, more polished. Like in the movies. The other kind is messier. It’s told from inside; or what our next guest calls “the long middle.” It’s nowhere close to a straight line, and it’s a whole lot more complicated. Like real life. On June 12, 2024, Eleanor Shell was…
Next time you’re on your computer, look at the last five brand websites you visited. How many of them looked exactly like each other? Same stock photography, same font, same promise to “transform your business.” Marketing has a sameness problem, and most people in the industry have just accepted it. Laurie “Nez” Donato is not one of those people. After earning a BFA in Visual Communications from…
Charlotte is practically famous for its trees. They line the parking lots of office parks, anchor the corners of apartment complexes, shade the walking paths of neighborhoods we love. We trim them back when they get inconvenient, and sometimes — only when they fall — do we finally reckon with how much they were holding together. Trees are living infrastructure. Long-term investments that can…
There’s a question that lives in the back of the mind of nearly every parent raising a child with special needs. It doesn’t announce itself — it just sits there, quiet and heavy. What happens to my child when I am no longer here? For a long time, that question had no good answer. Families navigated a maze of government benefits, legal documents, and financial systems — often alone, guided by…
In 2009, Charlotte had the distinction of being the largest city in the United States without a single brewery. Most people would look at that and see opportunity. Ryan Self did, and built his entire career from that moment forward. He spent thirteen years at Olde Mecklenburg Brewery — from self-distributing kegs to Charlotte bars to statewide distribution across North Carolina. Building something…
Every business runs on data. Every data breach costs money, erodes trust, and — in some cases — ends companies. The question isn’t whether cybersecurity matters. It’s who you trust to protect you when the stakes are that high. Today’s guest built his career on that question. Matt Donato spent nearly two decades in professional services — starting in staffing and executive search, learning how…
