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Brand Archive – Brand & rebrand launches as they happen · Aug 6, 2026

Historical Brands: American Bicentennial, WCVB-TV - Channel 5 & Mobil

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A round-up of the historical brands added to Brand Archive.

→ American Bicentennial, 1975

Brand Archive has sourced brand guidelines and historical brand books to build a more detailed look at the logos, type, colour and applications that made up some of the biggest brands of the past. Thanks to our Pro subscribers for making this possible.

→ WCVB-TV - Channel 5, 1972

→ Mobil, 1966

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

Read on brandarchive.substack.com ↗

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