Many of us recognize that readership on the Web has shifted. Our audience spends most of their online time on social media and apps. However, we know it’s important to have our own website where we can own and control our own work. But that website? It’s straight out of 2005.
This post is exclusively for my subscribers, but you can check it out — along with the entire Webcomics Handbook archive — for free
I’m a strong advocate of adopting a landing page mentality to your website’s home page. That could mean designing it as a classic landing page, introducing readers to the central concept of the comic, and using visuals to link people:
The latest update
The first update in the series
The first update in each of the subsequent chapters
The first update in the current chapter, etc.
It could also mean rethinking the classic webcomic site, which prominently featured the latest comic update, and incorporating those other elements prominently.
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