Last week I told you I’m ready to write the business plan for the idea I’ve been circling for years.
What I didn’t expect was the part of the plan I needed most. The part most business plans skip entirely.
Not the market analysis. Not the projections. Ok… those are important too. But what I need to do first is write down what I require from the business. The number it has to produce. The time it gets from me. The time it doesn’t. What I give it. What I won’t, no matter what. The signals that tell me, day by day, whether to continue, pivot, or stop.
Most plans treat the human as secondary. The business gives the human a job. I’m flipping it. The business becomes the asset. I’m its protector. The business plan becomes the agreement between the two.
I’m writing mine over the next six weeks. Two live sessions a week. I write in front of you. You write in front of the group. We co-create. Six seats. Six plans.
All the details are here | BradDid.com/cowrite
Onward!
Brad 8-)
P.S. Enrollment closes next Wednesday May 27 at 11:59 PM Eastern. We start writing our business plans the week of June 1st, starting with the hardest part. What we require from a business for it to be worth running.
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