John Kremer share stories of real-life book authors who have marketed their books in innovative, fun, and money-making ways. He talks about bestseller strategies, licensing subsidiary rights, creating large Internet tribes, social networking for book sales and prestige, and ultimately selling a lot of books. These stories are short, sweet, practical, inspirational, and doable by any book author, whether a self-publisher, an author published by a big publisher, or a Kindle ebook author. You will…
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The following song is based on a number of quotations from Dwayne “The Rock” Johnson, a wrestler and an actor. I arranged the quotes in a way to make them play better as a song. If you want success, work hard, be good, and run towards that main thing that inspires you every day. The Secret to Success lyrics What I have learned through experienceIs that I need to keep the main thingAnd the main…
You can learn a lot about writing and marketing by listening to this song. The key tip: Catch people being good and then let them know you’ve seen them doing good. This song is adapted from an article by Andrea Widburg in American Thinker ( https://www.americanthinker.com/blog/2026/08/if-you-love-someone-tell-them-and-be-specific ). Catch People Being Good Every day is a good daySome days are…
In an email last week, Joe Pulizzi wrote in The Tilt newsletter how you could make any book, course, video, podcast, or other product better just by answering two questions. Those two questions (Does creating a thing bring something good into your live? and Does creating a thing make someone else’s life better?) If you can answer YES to those two questions, you will create a great product that…
Inspired by a statement made by WNBA player, Sophie Cunningham. I adapted the spirit of her statement to apply to songwriters, singers, writers, and authors. Write on no matter how many boos and how many cheers you receive. Boos and Cheers lyrics You’re going to get boosYou’re going to get cheersWherever you playNo matter your fears You’re going to get boosYou’re going to get cheersNo matter what…
This country ballad is adapted from quotes by Frank Daley, Abraham Maslow, William Shakespeare, Satchel Paige, and Mark Twain. Do what you love. But first, know who you are. Or you’ll choose your love wrong . — Frank Daley Musicians must make music, artists must paint, poets must write if they are to ultimately be at peace with themselves. What human beings can be, they must be . — Abraham Maslow…
This country ballad is adapted from The Lincoln Highway by Amor Towles. The book is a wonderful moving novel. And the advice in this song (excerpted from the book) is valuable. Earn your trust as an author. Don’t try to cut corners or fake respectability. Be real. Be true. Be open. Be friendly. Everything Is Earned lyrics Everything of value in this worldMust be earned, must be earnedBecause those…
If you want to be successful, be unique. This ballad is adapted from an email I got yesterday from John Castagnini of ThankGodI.com. His email was as least five times the length of this ballad. I pulled out his statements that most lend themselves to lyrics for a song. I hopes you enjoy the song, the lyrics, and intent. Unique lyrics Truth welcomes questionsOnly beliefs hide from themThe moment we…
Here is some writing advice from Thom Merrilin, a storytelling character from A Memory of Light , book 14 of The Wheel of Time series by Robert Jordan and Brandon Sanderson. I put it into a song. Source: https://bookmarketingbestsellers.com/writing-advice-from-the-wheel-of-time-series Great Ballads lyrics If you use the words people expectthey grow boredA great ballad needs to be unexpectedNever…
I love how I can transform poetry, my own or someone else’s, into a song using Mureka. Check out this country gospel version of a portion of Walt Whitman’s Song of Myself, where he talks about the origin of all poems (and which I, in turn, made into the origin of all songs. You can create songs like this with your poetry, fiction, and even nonfiction! Origin of All Songs Lyrics Have you reckoned a…
Celebrate Father’s Day with this song inspired by Ward Clark’s ode to his father ( Real Men, Real Impact: The Essential Role of Fathers in Society — https://redstate.com/wardclark/2026/06/21/real-men-real-impact-the-essential-role-of-fathers-in-society-n2203567 ). My Father, My Hero lyrics Who is my biggest hero?That’s easy. My Dad My Dad is a rocka good mana great mana man of iron integrityand…
Listen to this country ballad when you need a little lift as you write, publish, market, and promote your books, products, and services. I Got This lyrics Sometimes the strength withinIsn’t a big fiery flame for all to seeSometimes it’s just a tiny grinThat whispers ever so softlyI’m in, I’m in, I’m in!Keep going, I got this Rules that she wroteFirst, be patientDon’t rock the boatKeep your head…
Perhaps I should call my new program AI Storytelling because AI is the key selling point for almost all programs and courses in today’s world. But, alas, my course isn’t really about AI. It’s about the human touch, the stories we pass on to each other that make people respond. Well, sadly, I didn’t make the case for the value of my Storyteller Secrets course. Obviously, that’s my problem. The…
Today we’re diving straight into a concept called the narrative edge, and we’re going to look at mastering the art of persuasive storytelling. Do you want to change someone’s mind? Yeah, it sounds simple, right? But honestly, it is notoriously one of the toughest things to do in any human interaction. Think about it. Read more: https://bookmarketing.mysamcart.com/telling-stories You know the…
Discover the Secret Storytelling Formula That Turns Words into Sales Unlock The Storyteller Secrets and turn boring unprofitable marketing into messages people remember, trust, love, and buy from. Make your business unforgettable in just a few minutes. The Storyteller Secrets helps anyone selling any book, program, or service to tell stories that help them sell more, promote more, and build trust…
These lyrics were inspired by a comment from a singer and songwriter bemoaning the creation of AI slop in music. I understand his concern, but there is another side to this story: AI allows me to create music and strong performances for the lyrics I write (or uncover). As a writer, I love writing lyrics — and now I have a way of presenting them effectively to other people. I know many of you…
Enjoy this new country ballad about taking action. What you do matters. It matters a lot. Do something every day for the things and people you love. Every day. You Do lyrics The biggest problem you hadWas taking actionAlways over analyzingComing up with excusesNever moving forward Then when you startYou make mistakesYou have frustrationsThings that don’t workThey never workThey never work When you…
I’ve been testing various video programs. In this case, I tried a lip-synching feature in Video Express AI. In the past I’ve had relatively good success with this feature, but this time it’s only passable. Every once in awhile in the above video, my lips actually do synch with the song. But this lip-synching feature works much better with words rather than lyrics. Video Express AI is a great…
Remember: When things feel overwhelming, just do one task at a time, one step at a time. Just breath, and keep plugging away. Listen to this song to encourage you to keep going, even when it gets tough. One day at a time. Just Breathe lyrics One second at a timeOne minute at a timeOne hour at a timeOne day at a timeOnce in a lifetime When things feel overwhelmingRememberOne thought at a timeOne…
You, too, can be a bestselling book author attracting the attention of a lot of influencers, a lot of readers, a lot of business owners, and a lot of people who want to change their lives. Use this song as a motivational tool to inspire you writing a bestselling book and selling it like hotcakes! You As a Bestselling Author Once the words “bestselling author”Gets attached to your name, to your…
Writers can make a big difference — not just in their own lives but also in the lives of those around them. Your ideas are worth sharing. No one is you. That is your super power. Believe in yourself! Writing Love Lyrics Write for self-reflectionMake more sense of your emotionsProcess your experiencesCelebrate what you love Writing forces you to be clear and deepWriting brings structure for your…
The following article and above video are based on a song I wrote several months ago. You listen to the song, Move with What You Love , here: https://bookmarketingbestsellers.com/move-with-what-you-love-with-derek-hunter-music-video . The Creative Stagnation Trap Inspiration is a byproduct of movement, not a prerequisite for it. Most creators have it backward: they wait for a visceral emotional…
This video and post repurpose an article I wrote a number of years ago: Self-Publishing Tips: How Do I Get My Books Published? https://bookmarketingbestsellers.com/how-do-i-get-my-books-published . Thanks for reading Book Marketing Success! This post is public so feel free to share it. Stop Seeking Permission: The Surprising Truth About Getting Published Today I am bombarded weekly with the same…
Celebrate St. Patrick’s Day with this song full of Irish blessings. Enjoy and pass it on. Irish Blessings Lyrics May love and laughter light your daysAnd warm your heart and homeMay good and faithful friends be yoursWherever you may roamMay peace and plenty bless your worldWith joy that long enduresMay all life’s passing seasonsBring the best to you and yours May the dreams you hold dearestBe…
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For the current episode of her Sponsorship Talk podcast, Roberta Vigilance interviewed John Kremer on how he went about getting sponsors for his book, 1001 Ways to Market Your Books . John Kremer, author of 1001 Ways to Market Your Books , joins Sponsorship Talk to share his experience with book sponsorship and how he secured sponsors for his book. In this episode, we explore what book sponsorship…
Every book, every author, deserves sponsors for what they offer to their unique and wonderful audiences. In this podcast, John Kremer and Roberta Vigilance, author of How to Secure Sponsors Successfully , talk about how authors should go about getting sponsors for their books and events. Check out the transcript on Substack if you’d rather read this podcast than listen in. Thanks for joining us!…
This song reminds all of us that we have so much to live for, so much to do if we choose to do it. As writers, we have so much we can share. Live More Lyrics We are all calledTo grow and evolveTo be moreMore of who we are Then share what we learnWith those we loveAnd those we knowAnd those who come after us Kindness, like chocolate,Is best when sharedOne dayOne actOne smile at a time Fear less,…
I translated my friend Steve O’Keefe’s recent poem, Magic Lever , into a folk song. I hope you like it. And I especially hope that Steve likes it. Poems make great songs. Any poet can write songs like these. Magic Lever Poem Everyone’s lookin’ for a magic leverLookin’ for a button to pressLookin’ for a phrase to utterTo get us out of this mess Everyone wants a silver bulletOr a magical sword that…
If you want to be successful in writing and marketing a book, the first fundamental is simple: Change your attitude. Control your attitude. Your attitude is the only thing in all of marketing a book that you have any control over. Be sure to keep it positive. This book marketing tip and the song lyrics for Changing Attitudes are adapted from a speech by Charles Swindoll. Changing Attitudes Lyrics…
The Author’s Guide to Strategic Sponsorships The principles of sponsorship apply directly to book authors planning launches, tours, or large-scale promotional projects. Drawing from the strategies used by major events and industry experts, here are the top 10 reasons book authors should seek sponsors. 1. Get Substantial Financial Support Sponsorship provides authors with direct funding to cover…
One of the biggest cultural events on the planet, South by Southwest , will be coming up soon in Austin, Texas (beginning on March 12). More info: https://sxsw.com . This video showcases how SXSW became so big, by using its own marketing playbook. So what exactly is SXSW? And how did it get so big? With an attendance of just 700 people, SXSW started back in 1987 with a goal to help creative people…
In the last episode, I showcased a country song based on John Donne’s famous poem. Some people asked if I sang the song. No, I did not. The lyrics of the sonnet are by John Donne with a few modern tweaks made by me. The music and singing are done by AI. I used a program called MurekaAI. If you decide to explore this AI program, please use my affiliate link:…
I create a song based on John Donne’s famous poem. Death, Be Not Proud by John Donne Death, be not proud, though some have called theeMighty and dreadful, for you are not so;For those whom you think you overthrowDie not, poor Death, nor yet can you kill me. From rest and sleep, which but your pictures be,Much pleasure; then from you much more must flow,And soon our best men with you do go,Rest of…
This country song is adapted from Guy Kawasaki’s newsletter Remarkable People . Start small. Make a tiny win this week. Then another. Then another. Until you are making big changes that can impact how you write and market your books. One Tiny Win Lyrics Pick one tiny win this week.Not ten. Not five. Just one! Here are a few tiny winsA 10-second habit.An anchor activity you already do.A celebration…
This rock song and post is excerpted from Guy Kawasaki’s newsletter Remarkable People. Start small. Make a tiny win this week. Then another. Then another. Until you are making big changes that can really impact how you write and market your books. And always keep a pocketful of joy to spread around to all the people you come in contact with. One Tiny Win Lyrics Pick one tiny win this week.Not ten.…
The following country song features an excerpt from a passage in Henry David Thoreau’s Walden . Lyrics from Walden If one advances confidentlyin the direction of his dreams,and endeavors to live the lifewhich he has imagined,he will meet with a successunexpected in common hours. He will put some things behind,will pass an invisible boundary;new, universal, and more liberal lawswill begin to…
A few months ago one of my friends called me desperate for advice. For years he had a top-rated website for his brand, key words, and all his great content. Google and other search engines sent him hundreds of targeted leads for his products and services. Every day! Then it ended. Poof, his traffic was gone. Well, there was still a trickle but, for the most part, he had no real traffic. His…
Happy holiday season to everyone. One thing I’d like you to focus on or understand is how important it is to share greetings to your customers, your fans, your visitors, etc. Wish them Merry Christmas. Wish them Happy New Year. Wish them Happy Valentine Day. Wish them happy Mother’s Day. Wish them Happy Independence Day. And so on. Do it through your social media. Do it through your website. As…
I received a wonderful testimonial today — and then created a gospel music version of that testimonial. This, of course, is another way to use music to promote you and your book. By the way, Happy Holidays and Merry Christmas! John’s guidance brings clarity when ideas feel scattered. The insights he shares are practical and thoughtful. They help turn vision into action. 1001 Ways to Market a Book…
For years he had a top-rated website,key words, and all the great content. Google and other search enginessent hundreds of targeted leadsfor his products and services. Every day! Then it ended. Poof, his traffic was gone. Decimated.Kaput.Nada.Zip.Zilch. Do you realize that in less than six monthsyour website visibility will go to zero? Do you want to survive — and prosper!during this SEO AI…
Check out this wonderful new song from Derek Hunter. Note: I wrote the lyrics for this song based on a podcast episode I wrote several years ago. Lyrics Don’t trade your soul for a golden chainThe clock keeps ticking but love remainsHold your dear ones close at nightLet your eyes dance in the firelight Living for the real, walking where the wild winds blowLiving for the real, where the river sings…
You can create songs from your children’s books. Listen in to the song above, Find a Way Home, with the lyric excerpted from the end of Gail Berry’s children’s book, Little Fox and the Golden Hawk . I used Mureka to create the song from Gail’s text (Mureka: https://www.mureka.ai/?utm_source=rewardful&via=7aa6dd ). You can use the song or songs to promote your book, whether a children’s book, a…
Through the past two issues of this newsletter and podcast, I’ve been saying two things. 1. The best presentation of an idea or story is the one that reveals YOUR perspective on the story or idea. So, always include YOU in your podcasts, articles, newsletter issues, and books. 2. Merry Christmas. May you experience the peace and joy of the holidays in all do. Both The Drummer Boy and Hallelujah…
The Origin of All Songs song featured here is just one version of an excerpt from Walt Whitman’s Song of Myself . The version featured here is a country song. Did you ever think you’d here Whitman’s Song of Myself as an actual song? And, if you listen to the following YouTube playlist, you’ll hear The Origin of All Songs as folk music, pop, more pop, rock, Christian, rap, and reggae.…
Check out this wonderful new song from Derek Hunter. Note: I wrote the lyrics for this song based on a blog post I wrote many years ago. Something True with Derek Hunter Paint your world with colors bold,Don’t just blend them like a mold.If you use words people know,They’ll lose interest, so make them grow. In every song, add a twist,Make sure your fun is never missed.If you stick to what is clean…
The following song was developed from an excerpt of a poem in my I Tell You Poetry collection (to be published soon). No one is moved by what they see,People are moved by what they do.Do the thing you fear,Move with what you love. Lyrics for Move with What You Love I saw a sky full of stars, so bright and clearBut I knew I had to step out, leave my comfort nearThe world was quiet, no one was…
This song is based on a blog post I wrote a few years ago. You can read the entire blog post at https://bookmarketingbestsellers.com/john-kremer-on-aiming-large . If your aim is small, the results will be small. If your aim is large, the results will be large. Very simple math. But absolutely accurate. — John Kremer Dream Big with Amy G. Walker — Lyrics Set your sights on the stars so brightDream…
This song video is based on a blog post I wrote several years ago. Source: https://bookmarketingbestsellers.com/book-authors-memo-to-self Here’s what I wrote: Do something every day to further your passions. Start today. And don’t miss out on your life as you pursue your dreams . — John Kremer Here are the lyrics for the song: Wake up every morning, eyes wide open,Got a fire in my belly, won’t let…
The above video and audio were created based on a blog post I wrote a number of years ago. The post read: We can all make friends. It’s a talent we’ve had since we were little children. Use it. Take time out today to make some new friends — not just acquaintances, but real friends. You can start with your social networks and eventually branch out to creating professional relationships that are…
I Love Books Recommends: Blessings Abound: Awaken to the Gifts at Hand by Katherine Scherer and Eileen Bodoh Through Blessings Abound , you will discover blessings in human and divine love, in unassumed places, in the natural world, in music, and in everyday life. The power and awe of blessings come in waves as you realize the unlimited nature of all that you encounter, even aspects of life you…
