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The Abundant Life with Bob Baker · Jun 18, 2026

Jessica Heslop: Connection or Competition?

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This may change the way you think of competitors

Jessica Heslop started uploading affirmation videos to YouTube in 2016 — the same year I did.

Since then, her channel has grown to more than 640,000 subscribers. We’ve been admiring each other’s work for nearly a decade.

Recently, I reached out and suggested we have a private Zoom call. Jess was thrilled to hear from me.

The conversation was amazing!

The time flew by. I’m still buzzing from it. That’s what happens when you connect with a kindred spirit.

Jessica and I create similar content, but each of us brings our own voice, style, and life experience to the work.

We both know the rewards and challenges that come with building a successful YouTube channel.

This experience reminded me of something important:

You don’t have to view people doing similar things as your competition!

Sometimes the people you think are your competitors are actually your future collaborators, supporters, and friends.

There’s a powerful gift waiting on the other side of connection!

Let me know your thoughts!

Were you already aware of Jessica?

What do you think of this connection story?


Visit Jessica’s YouTube channel here.

If you haven’t been there in a while, visit my affirmations channel here.


Meet Me in St. Louis June 27-29?

My birthday is June 29, and I live in St. Louis, Missouri.

Most years, I celebrate with an in-person gathering and invite local friends.

But this year, I am expanding the celebrations.

🎉 Three fun events in St. Louis

Over the course of three days, I’m planning three separate, casual events near where I live in the suburbs — and I’m inviting any friends and followers who can be physically present to join us.

Visit this page for all of the details.


Read on bobbakerinspiration.substack.com

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