President Donald Trump’s latest attempt to generate revenue from his money-losing Truth Social platform has drawn almost no interest from the traders it was designed to attract.
The revelation comes one day after a federal lawsuit challenged Trump Media’s practice of selling Wall Street firms exclusive early access to the president’s posts for as much as $100,000 a month.
“The lawsuit alleges the service offering paying customers sneak peeks of his posts about U.S. policy on war, tariffs and other issues violates the Constitution,” the Associated Press reported, “and that official announcements should be made available to everyone at the same time.”
“There’s only 6 to 10, apparently, funds that have signed up for this,” MS NOW financial analyst Ron Insana quipped in a recent segment. “And so it’s not really pulling in a lot of money relative to what’s being lost at Truth Social.”
He added that the platform itself remains a chronic underperformer.
“It has not been the most successful effort at social media,” Insana said. “I mean, they roughly run revenues that are far lower than the size of their losses and so it’s not a great business model.”
Insana said Trump’s personal promotion of the service has done little to change the outcome.
“Even with the president trying to sell his comments, if you will, for money to hedge funds or quantitative traders in advance of him releasing that information, there’s been very little take up,” he said. “And so it just it is not been a successful enterprise from the beginning. And it’s not getting any better in any way, shape or form.”
University of Michigan economics professor Betsey Stevenson called the entire concept a “terrible idea,” citing the president’s own track record.
“People should be willing to pay a lot for early data,” Stevenson said. “Why has this not been successful? I don’t know the complete answer, but I think the, you know, the unreliability of President Trump and the way he changes his mind, you know, more frequently than he changes his pants is coming home to roost because people are like, ‘Why would I pay a lot for information that’s going to change in an hour or two hours?’”
Watch the segment in the video below, via RawStory:

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