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Apptivate: App Marketing Explained
Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.
10 posts · theirs
Lately
How to make your app visible in ChatGPT searches - Alexandra De Clerck (AppTweak)
The psychology behind better in-app conversion - Irwin Hau (Chromatix, ConversionCow)
The future of ASO in an AI world - Yevhen Tarasenko (Apptonomy)
Using incentives as your primary growth channel - Natasha Saviuk (Wealthsimple)
AI governance, trust, and app growth - Adeel Shaikh Muhammad (Adeel Solutions)
Fixing growth systems from the inside out - Ekaterina Gamsriegler (Mygroove)
Remerge and the evolution of app retargeting - Pan Katsukis (Remerge)
What mobile gaming learned from AI-driven creatives - Michal Bubernik (Pixel Federation)
Remerge’s take on mobile marketing in 2026 - Patrick Eichmann & Taylor Lobdell (Remerge)
How motion data from phones can inform your growth strategy - Dieter Rappold (Context SDK)
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