Molly McPherson
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The PR Breakdown with Molly McPherson
Every mess has a move behind it. Crisis communication expert Molly McPherson takes apart the viral scandals, celebrity meltdowns, and corporate disasters dominating the headlines, showing you exactly where they went wrong so you never do. She's the historian of the moves, and once you can name the play, you can see it coming.
10 posts · theirs
Lately
Brad Pitt Owns This Article
Nicole LaPera's Crisis Is Not The Throuple
Cracker Barrel CEO's Downfall: A Masterclass in What NOT to Do
Did Taylor Farms Handle the Crisis Correctly? Here's What Happened
The Justin Baldoni Video Worked Because It Didn't Look Like PR
What Everyone Missed About Graham Platner
The Newsroom Is Gone. AI Filled the Vacancy with Linda Zebian of Muck Rack
The Coverup Always Outlives the Crisis
The New Orleans Five and the ADA's Worst Week
How Scott Pelley Turned His Firing into a Reputational Win
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