Jodi Krangle
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Audio Branding
Keeping a consistent sound in how you present your company really is the "hidden gem" of marketing. But audio or sonic branding influences us in many different ways and in many different places within our lives. Education is key! I explore that here, both with my own observations and by interviewing knowledgeable professionals in the field of advertising, marketing, music, technology and science. Want to be a guest on Audio Branding? Do you contribute something unique to the world of sound? Send…
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Lately
Sound Design for Storytelling with Robin Gulcher
Sound in Advertising: Emotion, AI, and Creative Risk with Laney and Matt McCormick
AI in Music Licensing with Laney and Matt McCormick
Sonic Branding: Why Podcast Engagement Beats Downloads | Neil Cowling
Branded Podcasts: How Brands Earn Attention and Build Trust | Neil Cowling
Voice Resonance: How Gravitas Builds Trust with Cynthia Zhai
Leadership Voice: How to Sound Calm in Uncertain Times with Cynthia Zhai
Music in Film: Why the Wrong Score Changes Everything | Jayson Johnson
Film Sound Design: Why Bad Audio Makes Audiences Leave | Jayson Johnson
Sonic Branding: How Sound Shapes Customer Experience with Caitlyn Trevor
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