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• Floor 9

  Floor 9 is where technology and culture collide. We discuss how major tech companies and industry disruptors are driving today’s culture and the impact their products have on media attention and consumer behavior. In a society where attention is the most coveted resource, we provide thoughtful analysis and insights on the shifting media and industry landscapes and what brands can do to stay ahead. Made by the IPG Media Lab. Hosted on Acast. See acast.com/privacy for more information.

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Lately

• Episode 175: Bet On Everything

  Floor 9 · 2025-11-05

• Episode 174: Contrasting the AI Strategies of Apple vs. Meta

  Floor 9 · 2025-09-24

• Episode 173: 2025 Travel Trends

  Floor 9 · 2025-07-31

• Episode 172: The Evolution of Retail Media Networks (Ft. Parbinder Dariwhal from CVS Media Exchange)

  Floor 9 · 2025-06-17

• Episode 171: Apple WWDC 2025 Recap

  Floor 9 · 2025-06-13

• Episode 170: AI Mode, Agentic Web, & more from Google I/O 2025

  Floor 9 · 2025-05-24

• Episode 169: Upgrading the Creator Playbook for Brands

  Floor 9 · 2025-04-24

• Episode 168: The Evolving Sports Media Landscape

  Floor 9 · 2025-03-28

• Episode 167: 2025 Outlook Trends

  Floor 9 · 2025-02-13

• Episode 166: CES 2025 Highlights

  Floor 9 · 2025-01-16

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