Business of Apps
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Business of Apps Podcast
The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketing professionals, product managers and developers share the latest approaches to building, marketing and monetizing mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also help our listeners to get to know our…
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Lately
273: How ASO and paid ads feed each other with Stephanie Ino, Client Services Manager at Gummicube
272: Why your app store A/B tests are misleading you with Scott Masters, Director of Strategy and Partnerships at Gummicube
#271: Why news app readers pay attention to your ads with Ramesh Ramalingam, VP of Product at SmartNews
#270: “The Future of App Growth: Expert Interactive Panel” Business of Apps London 2026 panel
#269: The performance channel app marketers wrote off with Mike Fogarty of Tatari and Lauren Frame of Greenlight
#268: “2026 CRM Trends: The Ultimate Guide to Customer Retention” Business of Apps London 2026 panel
#267: “AI in Action: Real-World Use Cases” Business of Apps London 2026 panel
#266: The two levers left for app marketers with Shumel Lais, Founder of Day30
#265: How Agentic AI is changing app growth, from acquisition to retention with Andy Carvel, Ed Brocklebank, Matt Dyson, and Sven Jurgens
#264: How AI decides which brands get found with Lavinea Morris, Managing Director EMEA at M&C Saatchi Performance
#263: Why your MarTech stack is broken with Rebecca Nackson, CEO of Notable – by Branch
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