Expensive Things That Are Actually Worth It

It’s very weird to be a marketing manager and also be anti-capitalist. I work with small businesses that share my values, of course, but it’s also my job to be on top of social media trends. And often these trends (whether it’s obvious or not) are trying to sell you something.

One trend that I’ve been seeing a lot of is “expensive things that are actually worth it.” Creators will often post their expensive designer bag, dinnerware or bedding. (With an affiliate link, naturally!) Sometimes higher quality items are more expensive. They are made with better materials or created by hand.

But sometimes these expensive things are just marketed well and they’re not worth it either. Or, you can find that quality secondhand for a fraction of the cost. When I think back on the pricier things I would 100% without a doubt pay for again, it’s often not a thing. It’s not tangible and it can’t be bought with an affiliate link.

(BTW, if you’re a small business with values looking for marketing help, I can take on one more client. Reach out: melanie at asmalllife.com)