The Vermillion Podcast is for founders, CEOs, and product leaders building serious mobile companies. Hosted by Ken Vermeille, founder and CEO of Vermillion, the show breaks down the decisions behind mobile products that ship, scale, retain users, and hold up under real growth. Expect sharp conversations on hiring, product velocity, React Native, subscriptions, technical debt, AI assisted engineering, App Store friction, AI, and the judgment required to build software that compounds over years,…
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Do We Still Need Software Engineers in the AI Era? (Judgment, Accountability & Real-World Incidents)Ken explains why some founders and companies are questioning the need for engineers as AI tools like Claude, Codex, Cursor, and Lovable make it possible to build quick prototypes, while big tech lays off engineers even as AI companies aggressively hire them. He argues AI mainly replaces routine…
Here’s the brutal truth: You can have the best idea and the best funding, but if you build the right thing the wrong way, you are setting money on fire. In this episode, Ken breaks down "The Founder’s Guide to App Development," a tactical blueprint for non-technical founders. Stop treating your app like a hobby and start treating development like a business decision. We cover how to validate…
Struggling to keep users engaged with your mobile app? You are not alone. Every year, thousands of apps lose more than half of their new users within the first week. The problem usually is not the idea or the design. It is the onboarding experience. In this episode of Absolutely , host Ken Vermeille , a seasoned developer, founder, and mobile onboarding expert, breaks down the seven essential…
In this insightful episode of App-Solutely, hosted by Ken Vermeille, listeners are given a straightforward blueprint for scaling their application's user base from 1,000 to 10,000 users without breaking the bank. Ken emphasizes the importance of smart, sustainable growth strategies that involve keen analysis of user data, direct engagement with the user base, and strategic reinvestment of revenues…
Avoiding Common Mistakes in Building your First Tech Startup MVP Ken Vermeille discusses the common mistakes and pitfalls founders often make when building their first minimum viable product (MVP). Topics include the importance of flexibility to revise initial ideas based on market feedback, the risk of over-engineering an MVP with too many features, and the benefits of building an audience early…
This episode of App-Solutely is a game-changer for startup founders who want to create an excellent onboarding experience. Join Ken Vermille as he guides you through the essential steps to create an engaging and effective onboarding process for your mobile app. Discover the common pitfalls, best practices, and innovative strategies to ensure your app not only captures but also retains user…
Welcome to 'App-Solultely', where we delve deep into the heart of scaling tech startups. In this episode, titled 'Scaling Success: Balancing Basics, AI, and Brand in Your 2024 Startup', we strip back the complexities of growth to focus on what truly matters. Hosted by Ken Vermeille, CEO of Vermillion Sky, this episode is a treasure trove of insights for startup founders ready to take their…
In this episode, Ken Vermeille discusses the importance of user-friendly navigation and usability in mobile app development. He highlights the need for clear and intuitive interfaces, using user feedback for continuous improvement and maintaining consistency in design, with an emphasis on the importance of a design system. He also notes the effectiveness of surveys, beta testing and application…
In this episode, host Ken guides listeners through the crucial steps and insights to consider before diving into the development of a mobile application. These five tips help in refining an app idea into a robust, marketable product that can potentially become the next big thing in the app industry. Understand Your Target Market : The very first step is to understand the audience for your app.…
Listen to Erin Essex give the process of her becoming a Senior Interaction designer at Google. To be a guest on the show send an email to Ken@vermillionsky.com
