Research powered by Sawtooth helps...
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See why the world's leading experts trust Sawtooth to support their research.
A survey platform that makes complex research easier
Trustworthy research requires trusted tools that:
Make complex survey programming easy
Give you full control
Deliver expert-grade statistical analysis
Are reliable and consistent
Come with the industry's best support team
Professional-grade surveys and analytics without needing a PhD, right in your browser.
The "Yeah, it can do that" survey platform for the most sophisticated research needs.
Gain access to over 200 million verified respondents worldwide.
Get choice modeling and segmentation analysis from the people who literally wrote the book on conjoint and MaxDiff.
Conjoint analysis: optimize features and pricing
Conjoint analysis answers the questions that keep product managers up at night—which features actually matter, how should we price this, and will customers choose us over the competition?
MaxDiff analysis: prioritize with precision
MaxDiff (best-worst scaling) measures what people actually prefer—product features, messaging, brands, or anything on a list—by showing small groups of items and asking them to pick the best and worst.
All your basic survey software needs
With a clean and simple interface, you can intuitively set up your entire survey with ease.
Quickly add all your standard survey building elements such as multiple choice, grids, and open-ends; plus add powerful skip logic that can handle even the most complex survey branching scenarios.
Multiple choice
(single & multi select)
Dropdown
Open-end
(single & multi line)
AI follow-up
Grid
(single & multi select)
Specialty grids
(numeric & bipolar)
Numeric
Ranking
Constant sum
Skip logic
Quotas
Variable logic
Text & graphics
Survey endings
When you need help, you get experts
— not ticket numbers
Experienced researchers who speak your language
Whether you're designing a study, interpreting utilities, or troubleshooting logic, you'll get fast, thoughtful help from people who've been there.
The support team was always quick to respond and went above and beyond to help me—whether it was answering technical questions, explaining complex mathematical details, or providing tailored recommendations for my project. Absolutely recommended!
— Lead researcher, consulting firm