Word of mouth marketing made easy with viral giveaways, referral programs, or product launches designed to grow your business!
Trusted by teams building the next big thing:
- Microsoft
- Blue Apron
- WebSummit
- Glowforge
- Coinbase
- Prudential
- Noorkids
- SOLO Eyewear
Setup proven referral programs in minutes with our AI generator!
Pick a campaign type. We handle the rest.
built for your brand - based on proven templates - drafted in minutes - no coding required
Built for your brand. Based on proven templates. Drafted in minutes. No coding required.
Viral Giveaways
A prize drawing or contest that spreads itself as entrants refer friends.
Leaderboard Giveaways
Participants move up the leaderboard as they earn points by referring friends or taking other social actions.
Bonus Entry Giveaways
A giveaway drawing where participant odds improve as they earn points.
Pre-launch Waitlists
Leads move up a launch waiting list by telling friends and taking actions!
Milestone Reward Programs
Participants unlock rewards as they earn points through referrals, purchases, and actions.
Lead Magnet Opt-ins
Deliver a simple instant download or coupon in exchange for someone joining your email list.
How can you run a KickoffLabs campaign?
We're flexible. Choose to run a viral campaign in a simple embedded widget, a popup, or even connect to an existing form!
Embed Widgets
Use a simple embedded form or embed whole KickoffLabs campaigns on your site.
Existing Form Connections
Use your sites form builder and make it a viral form after signup.
Separate Landing Pages
Create pages in our simple editor, use our hosting, and run them on your domain.
Not just an opt in form. Viral campaigns to grow your email list and social audience.
Double conversion rates by adding referral mechanics to your site!
Sharing Made Easy for Leads and Trackable for You
Automatically generate unique links for every lead and get reports that show you who referred who.
Personalized Greetings
Create a personal greeting on your site for visitors from their own friends to dramatically boost your conversion rates!
Unlockable Rewards
Set specific reward goals for leads to meet that unlock rewards that can be delivered automatically via email.
Identify influencers and see who referred who
Track referral progress and get detailed reports on viral sharing including who referred who, top influencers, and how many leads are coming from sharing!
Pick Giveaway Winners Weighted by Score
Run contests with ease using KickofLabs Pick a Winner feature. Select a winner at complete random or weigh the contest results!
Advanced Fraud Protection
Prevent bad email addresses and fake referrals from mucking up your list. We've got some tools to help with that.
Set and Forget A/B Testing
Start an A/B test and we'll automatically optimize your campaign to make sure you get the best conversion rate without checking daily.
Smart Emails That Drive Engagement
Send emails after your customers sign up, when they reach key sharing thresholds and stay up-to-date with lead notification emails.
Customizable Scoring and Actions
Taylor engagement and scoring to match your audience growth goals with over 60 built in actions and custom lead tagging.
Add viral referral programs to your favorite tools with KickoffLabs!
Push new leads directly to your email provider and turn your favorite website builder into a viral lead generating machine.
Who's KickoffLabs good for?
Startups, small businesses, and marketing teams from large companies have all run successful growth campaigns with KickoffLabs campaigns! Check out our customer showcase for more examples from real KickoffLabs campaigns.
Product Launches
Create a pre-launch campaign that captures email addresses and generates buzz.
Viral Contests
Run contests with prizes and rewards to engage your list and grow business.
Waitlist Management
Prioritize limited product access from a waitlist where people compete to move up in line.
Newsletter Growth
Engage your newsletter with referral based promotions.
Event Promoters
Setup viral campaigns for pre-sales and early access to tickets.
Crowdfunding Pre-Launch
Kickstarter and Indiegogo campaigns earn millions after a viral KickoffLabs promotion.
100M
Leads Collected
We've helped collect over 100 million new leads for our customers.
150M
Actions Taken
How many brand engagements we've enabled through social actions and referrals.
50%
Viral Boost
The percentage of leads generated for customers from KickoffLabs viral sharing.
43%
More Likely
How much more likely someone is to convert if they were referred by a friend to your campaign.
Customers say nice things!
Don't just take our word for it...

I liked your guys'(KickoffLabs) the UI and then also the testimonials you had and then the features as well.

What all of the campaigns have in common is using the KickoffLabs page. We use this platform to test the market...see what people feel about our product.

When you build that initial group of people that are super excited about your (KickoffLabs) campaign, they spread it, and then it becomes viral.

So you could probably have a pretty good looking giveaway landing page with incentive mechanisms done in, I don't know, half an hour with KickoffLabs. To me, that's kind of a no brainer.

Once I logged in to KickoffLabs, the tools were simple but I was also able to easily do custom design. Along with implementing & managing the social referral program for us, it was a no-brainer!

We were pleased to find such a powerful viral tool for non-technical people like me. During our 8-week campaign, we captured more than 10,000 leads! There was an incredible response and sales went faster than we expected.
We've been at it for over 12 years!
Yes - we can also help you with...

Professional Onboarding
Launch faster with a 1:1 call, domain setup, video reviews, and design assistance, all valued at $250, included with our Enterprise plan.

Done For You Campaigns
Hire the KickoffLabs team to design, develop, and deploy your next viral campaign. We set it up and you just promote it! Learn more.

Agency Account Support
Manage isolated campaigns for multiple clients with one account. Create re-usable campaign templates. Transfer campaigns to client accounts. Learn more.

Campaigns that Scale
We've run giveaways for some of the largest companies with millions of entries connected to Super Bowl commercials. We can meet your needs. Learn more.

Platform APIs and Script Library
Build something custom with our API, javascript library, webhooks to create custom integrations. Learn more.

Coupon Code Distribution
Upload a set of unique coupon codes we can distribute on entry or at set reward levels.

Instant Signup Links
Create signup links you can send via email to known leads or use to redirect people after taking a survey. Learn more.

Contest Actions
Drive contest engagement by giving people additional actions to perform in exchange for even more entries. Learn more.

Giveaway Rules Template
We've included a template that supports our campaign types out of box and make it easy to edit.

Reward Level Milestones
Create achievement levels that anyone can earn by sharing and taking contest actions. Learn more.

Reporting
Get reports on contest conversion rate, actions, and how effective your referral program is without having to install external tracking scripts. Learn more.

Post Signup Questions
Special contest actions where leads add their phone number or answer simple questions after signing up.

Custom Domains
Improve brand recognition, credibility, and get discovered online easier by publishing your KickoffLabs campaign to a custom domain of your choosing! Learn more.

Form Builder
Customize the entry form to collect name, phone number, address, or any custom field you want.

Referrals Made Easy
Leads can get additional entries or points when they tell their friends with links we provide. Learn more.

Purchase Rewards
Contestants can earn additional entries when they make purchases or even when they refer someone that makes purchases! Learn more.

Landing Page Builder
Create dedicated landing pages for every audience without touching a single line of code in our drag and drop builder. Learn more.

Leaderboards
Show people where they stand by adding a leaderboard to your giveaway. Learn more.

Pick a Winner
Randomly draw a winner in your giveaway where leads with more entries have better odds. Learn more.

Emails
Send emails after sign up or when they reach key activity thresholds to increase engagement.

Fraud Protection
Prevent fake contest entries and referrals from mucking up your contest. We've got tools to help with that. Learn more.

Team Accounts
Easily collaborate with team members on campaigns by inviting them to your account. Learn more.

Smart A/B Testing
Test landing pages for your contest without losing conversions to a bad variation!

SMS Verification
Collect verified phone numbers with SMS verification codes to ensure you're getting real leads. Learn more.

Custom CSS & HTML
Have your own designer? Add CSS to our pages or use custom HTML pages with our easy AnyForm script.

Lead Tagging
Tag, award points, and segment leads that take custom actions outside of KickoffLabs like taking a survey, downloading your app, or making a purchase.

Countdown
A countdown for your campaign used on landing pages and your contest box.

Integrations Built In
Push leads to your email software, add lead analytics platforms, and connect to Facebook. Learn more.
Try KickoffLabs for free
Get your referral program running quickly for the viral boost your business needs.














