Turn authentic customer content into measurable revenue.
The only platform that collects, syndicates, and optimizes UGC across retailers — all in one place.

Trusted by 13,000+ global brands and retailers to power ratings, reviews, and retail syndication.
Real brands. Real retailers.
Real revenue impact.
See how leading brands increase conversion, expand retail syndication, and turn customer content into measurable revenue.
1B+
authentic reviews, photos, and videos
18B+
shopper touchpoints enabled
3.1B+
peak monthly shoppers
21M+
network of creators and influencers
When the right customer meets the right product, everyone wins.
Dole
The fresh fruit and packaged foods producer uses reviews to showcase new products, improve existing ones, and increase engagement with recipes on its website.
2.3K
With an average rating of 4.7 stars.
We are very pleased with the efficiency of using ReviewSource. The program was straightforward and grew our review count by the thousands.
Senior Manager of E-commerce Marketing at Dole
Read the success story
Molton Brown
The Molton Brown team sees a 54% lift in revenue per visitor and a 43% lift in conversion rate when customers engage with reviews.
54%
per visitor when customers engage with reviews
“Reviews are not just feedback; they're a vital tool that brings the in-store sensory experience online, helping customers make confident purchases.”
Alice Clarke
Global Digital Analyst at Molton Brown
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Gladiator
Gathering reviews from a select group of consumers helps Gladiator brand quickly drive more volume on retail partner sites.
93%
Among customers who received a sample, 93% followed through with submitting a review
It’s critical that we have reviews. In many cases, a shopper’s first experience is in reading reviews, so we needed a way to easily syndicate reviews to our partners’ sites.
Michelle Wodarczyk
Brand Marketing, Gladiator
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Burt’s Bees
Burt’s Bees leverages consumer content to drive retail channel sales, gather insights, and launch new products with immediate success.
94%
Within just two weeks, 94% of those who received a sample submitted a review, resulting in more than 300 reviews
We have a partner in Bazaarvoice that we’ll continue to turn to as we start selling even more products our customers will love.
Taylor Steele
Assistant E-commerce Manager, Burt’s Bees
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Hobbycraft
The retailer incorporated UGC into their content strategy and increased conversion, time on site, and average order value
UGC is more authentic to our customers and complements our traditional brand product imagery
Lauren Couston
Digital Product Content Manager, Hobbycraft
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Land O’Lakes
The food brand uses the voice of the customer to gather insights, increase retail sales, and improve customer engagement.
30,000
Land O'Lakes has syndicated more than 30,000 reviews to retail sites in the Bazaarvoice Network
“Reviews are obviously very important in delivering a good experience for the consumer, but they are also rewarding to our broader business.”
Kirsten Salmanowicz
Digital Marketing Platform Manager, Land O’Lakes
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Rebel
Discover how the sporting and leisure equipment, apparel, and footwear company upgraded its user-generated content (UGC) strategy and started seeing big results.
78%
on products with reviews than those without
In an omni-channel environment, the voice of the customer plays a significant role in shaping brand perception and influencing customers' willingness to shop, as customer feedback and reviews can have a powerful impact on their buying decisions.
Ben Anderson
Head of e-commerce, Rebel.
Read the success story
Reviews. Moderation. FAQs. Creator Marketing. Syndication.
Do it all. All in one place.
A complete toolbox for the entire ecommerce journey.
The Bazaarvoice platform brings all your UGC together in one place. Drive conversion and reduce operational complexity by no longer switching between tools but using Bazaarvoice's one integrated platform.
Ready to drive more revenue with customer content?
Boost visibility, strengthen shopper trust, and increase ecommerce conversion with the world’s leading user-generated content platform.