The Award-winning Business Marketing & Entrepreneurship Podcast for Entrepreneurs. Many entrepreneurs struggle with marketing their business so they can stand out in a crowded market place, get more clients and get paid what they're worth. Annemarie and her guests will empower you with their practical online and offline marketing, business management and money mindset tips and strategies so you can build the business of your dreams, doing what you love! You'll hear diverse business topics from…
Subscribe:.rss.atom.json.md.m3u.pls
Live Last read · last published · next check
Saves to your Listen queue, to pick up on another day or another device.
Hey, it’s Annemarie, hope you are keeping well. It’s been some time since I released a podcast episode. It’s been a very eventful year and I’ve been supporting my husband after he was diagnosed with cancer at the beginning of this year. I put everything on hold, including my podcasts so I could be there for him during this time. Anyway, I wanted to pop in to let you know about one of the only…
Join Carrie West as she sits down with Annemarie Cross to explore the power of personal stories—no matter how small—and their ability to inspire hope and connection. Carrie reflects on the importance of moving away from fear-driven headlines and finding platforms that celebrate uplifting news. Annemarie shares her remarkable journey, from being a curious child adopted from a nunnery to becoming a…
Welcome to the Ambitious Entrepreneur Show! I’m Annemarie Cross, and today, I’m sharing five essential strategies to help your business stand out and thrive in 2025. In an ever-changing business landscape, creating a stellar customer experience is no longer optional—it’s a must. Every interaction, from first contact to ongoing support, needs to leave your clients feeling valued and understood.…
What if the key to unlocking your business’s next big breakthrough wasn’t a new strategy or tool—but your own personal story? Let’s learn how sharing your journey can elevate your brand, build trust, and create opportunities you never imagined. Our guest, Melanie Horsham, is an independent publisher and book marketing strategist who’s made it her mission to help people harness the impact of their…
Originally featured on The Christian Entrepreneurs Podcast, I’m excited to share this episode here on the Ambitious Entrepreneur Show too! Karen Crowell and I dive deep into the intersection of faith and business, exploring how to overcome burnout, stay motivated, and care for your well-being. I hope these insights and practical strategies inspire and encourage you to thrive in your business while…
Now that 2025 is here, it’s the perfect time to reflect on the challenges, milestones, and lessons that shaped the past year. 2024 has been full of challenges, milestones, and lessons that have shaped both my personal and professional journey. In this month’s episode of the Ambitious Entrepreneur Show, I’m thrilled to sit down with my friend and fellow entrepreneur, Karen Crowell, for a heartfelt…
Welcome to the Ambitious Entrepreneur Show! I’m your host, Annemarie Cross, and in today’s episode, I’m sharing a very personal update. I recently took a break from podcasting after life threw us a serious curveball—my husband’s health took a turn, leading us on an unexpected journey of discovery. We learned that his health issues were linked to mercury toxicity from dental fillings, and we began…
Welcome to another episode of the Ambitious Entrepreneur Show! Joining me is Tom Schwab, a podcast interview marketing expert and the founder of Interview Valet. Together, we’ll highlight the unique strengths introverts bring to podcasting, the benefits of meaningful conversations versus high-pressure sales tactics, and the importance of authenticity and personal connection in today’s world. Tom…
What’s the real POWER of an origin story? Storytelling in business isn't just about telling what happened but creating a story that connects with people on an emotional level. As entrepreneurs, we can use storytelling to create powerful stories that do more than just share what the business does—they let people see and feel the business's culture and values. This is especially important today when…
Do you feel disconnected from your current brand? Or perhaps you’re looking for ways to make a more significant impact in your industry? This episode will equip you with the clarity and confidence needed to rebrand successfully and authentically. Today, we had the incredible Jackie Bebenroth, a renowned expert in the field of branding, clearly distinguishes the nuances of brand concepts and…
This week, we are joined by the incredible Cheri Toledo. With 44 years of educational insight and a passion for kingdom life coaching, Cheri shares her expertise in creating impactful signature programs that don’t just educate—they transform. In this episode, we dive deep into crucial concepts for every coaching entrepreneur. We unravel how clarity acts as the backbone of effective coaching,…
Are you ready to transform your "whoops" moments into "wow" successes? In the latest episode of the Ambitious Entrepreneur Show, we delve into the surprising power of accidental successes in business. I'm going to share some incredible stories of accidental successes that have transformed businesses and discuss the importance of embracing these moments as opportunities for growth and learning.…
Are you struggling to scale your business through digital marketing? Want to know the secret sauce to boosting your revenue and brand visibility with confidence? This week on the Ambitious Entrepreneur Show, we sat down with Dmitri Smirnov, the marketing mastermind behind Big Life Marketing, to unlock the strategies that can take your business to the next level. In this episode, he'll debunk…
If you've ever felt overwhelmed by tech and the rapid pace of digital innovation, this is the episode for you. Joining us is Shane Mishler, the COO of SD Tech, who brings his tech savviness and industry experience to the table. In this episode, titled "Leveraging Technology and Relationships for Business Growth," Shane will share his insights on the transformative power of AI and how it…
Are you ready to transform your "whoops" moments into "wow" successes? In the latest episode of the Ambitious Entrepreneur Show, we delve into the surprising power of accidental successes in business. I'm going to share some incredible stories of accidental successes that have transformed businesses and discuss the importance of embracing these moments as opportunities for growth and learning.…
Are you struggling to align your sales and marketing teams? In today's episode, we have the pleasure of speaking with Brady Jensen, the founder of Aggregate Insights, who is an expert in aligning sales and marketing. Brady shares his journey from sales and marketing to founding Aggregate Insights and offers valuable insights into the crucial need for sales and marketing alignment. Discover how…
Are you ready to make 2024 your best year yet? In the latest episode of the Women in Leadership Podcast, Annemarie Cross and special guest Karen Crowell shared 6 mindset and practical shifts to help you level up this year. These strategies are designed to help you overcome challenges, set and achieve your goals, and elevate your success, no matter what industry you're in. Here are 3 Key Takeaways…
In this week's episode of the Ambitious Entrepreneur Show, we dive into the profound impact of repeated exposure to information after a mindset shift or practical implementation. I will highlight how revisiting previously heard information can lead to new insights and layers of intention for business growth. In this episode, I will reflect on the importance of trust in building relationships with…
In our recent episode, we had the pleasure of welcoming Lisa Sweeney to the show. Lisa shared invaluable insights into the importance of having trusted authorities on your team, the significance of opt-ins, and the impact of lead magnets on conversion rates. We delved into the world of content creation, discussing the preferred methods of content consumption for your ideal client, the importance…
It's an exciting time at the Ambitious Entrepreneur Show as we gear up for an incredible year of growth, influence, and collaboration. In our latest episode, Annemarie Cross shares her strategic plan for 2024, offering invaluable insight into how she continues to elevate her business and make a lasting impact in the industry. With a focus on excellence and enhanced learning experiences for her…
Annemarie Cross engages in a thought-provoking conversation with Bryan Alston, the esteemed founder of BrandCastle Growth Partners. Together, they unravel the complexities of leveraging data analysis and AI for effective marketing strategies. Throughout the episode, Bryan delves into the intricacies of using Pictory and text-to-video tools to create compelling marketing content. He emphasizes the…
In this episode of the Ambitious Entrepreneur Show, our host Annemarie Cross is joined by none other than Tristan Wright, Chief Business Sherpa at Evolve to Grow. Together, they delve into the Business Evolution Framework, shedding light on the critical role of data and numbers in informed decision-making. With an eye on the potential impact of numbers on business decisions in 2024, Annemarie and…
In this episode, we've got an exclusive interview with renowned expert Richard Parker, who is here to share his expertise on the ins and outs of successful business buying. With over 100,000 copies of his program sold and a track record that includes teaching small business acquisition to industry leaders, Richard is uniquely positioned to guide you through the nuances of finding and acquiring the…
Our host Annemarie Cross sits down with an incredible guest, Mike Fata, who grew his company to a staggering $100 million in annual revenue. Together, they explore the critical elements that drive growth, the importance of knowing your strengths and weaknesses, and how to build a strong and balanced team. Mike shares his invaluable insights on building a positive company culture, the power of…
Welcome to another episode which is part of our special series specifically focusing on Lead Generation for your Coaching and Consulting business. Are you leveraging LinkedIn as part of your lead generation and is what you’re doing working? Joining me today is Mary Henderson is an internationally recognised Personal Branding & Digital Business Specialist. She helps Service Based Business Owners,…
In today's ever-evolving business landscape, staying ahead of the competition requires a deep understanding of sales strategies, effective communication, and the ability to adapt to changing customer needs. Get ready to meet Peter Strohkorb , the mastermind behind the groundbreaking buyer-focused sales funnel that can turn your sales success around in just a few weeks. Peter will share real-world…
Annemarie Cross speaks with Philip Smith, an experienced and successful serial entrepreneur who shares his insights on lead generation, monetizing leads, and increasing profit for solopreneurs. He emphasizes the importance of collecting data from traffic generated by websites, monetizing the data, and implementing a strict sales process that requires potential customers to first watch a video…
Scaling your business from a small venture to a successful enterprise with multiple 6-7 figures is no easy feat. It requires a lot of hard work, dedication, and smart decision-making. However, it's not impossible, and with the right system and strategies, you can get there. If you're looking to grow your business and increase your revenue, you've come to the right place. Our expert guest, Marcus…
Have you been pitching yourself to podcasts to share your expertise? You know what you have to share is valuable, and you also know that getting on other people's podcasts is a great way to build your visibility and generate new leads. Yet, you haven't been able to secure a guest spot, and wonder what you are doing wrong? Joining me today on the show is Melanie Benson. Melanie - Profit Amplifier &…
Years ago, in my career coaching practice I used to look up to colleagues who had much more experience that I had. Sadly, I believed I needed to have more certifications to build my personal brand as a trusted authority, so I began to study more courses and attend more conferences. It became an obsession. But here’s what I learned after hundreds of hours training, more certifications I can count,…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #30. This is the last of the ListenerIntoLead series – if you haven’t gone through all of them yet, I encourage you to do so. I share all of the things I wish…
Are you struggling to generate leads and clients for your coaching business? If you answered ‘Yes,’ you are not alone. In fact, according to various studies, businesses worldwide have confirmed that lead generation and getting new clients is within the top 10 challenges they continue to face. So, in today’s episode, I want to introduce you to a tool that will help you gauge what you need to do in…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #29. If you’ve accessed my Profitable and Purposeful Podcasting Masterclass, you would have heard me talk about the customer journey and how your podcast can play an…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #28. On tip #7 of this ListenerIntoLead series you would have heard me share: Where do you start when it comes to your podcast? You start with the end in mind. But…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #27. Today’s tip is about the importance of creating fans – NOT followers. Because fans will do business with you and will recommend you, whereas followers will not.…
One of my client’s once asked me: “How do you schedule your day? You seem to get so much done, and you are all-over social media. How do you do it all?” A great question. It has been a work in progress, and it continues to be a work in progress, as I know there is so much more I could be doing. So, in today’s episode I share a list of the things I do, which I know have enabled me to be as…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #26. You’ve heard me say this before in this #ListenerIntoLead Series and I’ll say it again. There are NO rules to podcasting other than the rules you set yourself.…
My guest today says: “If you’re not on Google, then your competitors are taking away business from you. “ Joining me today is Brandon Leibowitz Brandon Leibowitz runs and operate SEO Optimizers since 2007. They are a digital marketing company that focuses on helping small and medium-sized businesses get more online traffic, which in turn converts into clients, sales, leads, etc. Here are three…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #25 Here’s another shout out to all of the multi-passionate #entrepreneurs who struggle with defining their ONE THING. Because limiting yourself to just ONE THING…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #24 Ever heard the saying ‘marketers ruin everything’? EVERY Tom, Dick and Harry (sorry to all of the Tom, Dick and Harry’s out there – no offence to you) however…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #23. If I was to ask you to define Personal Branding – or your Personal Brand – how would you respond? If you said your Personal Brand is your reputation – you'd be…
A number of years ago, I shocked people, when I announced, I was going to stop production of my award-winning podcast – The Ambitious Entrepreneur Show. (What shocked me, was following my announcement I received several messages asking whether I’d be interested in selling it. I had no idea anyone would see that much value in what I had created and would even consider asking whether I would sell it…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #22. Today’s tip is something that many businesses who are starting a podcast get stuck focusing on. And, that is number of downloads. Just like number of followers…
When I first started my career coaching practice – the idea of helping people find a career they loved, was exciting. However, I soon learned what was less exciting, was everything leading up to the getting a client. From marketing my business (which is even more complicated today for coaches due to the plethora of ways to market your business and many more coaches to compete with), having sales…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #21 In this tip, I want to introduce you to my Podcast Positioning Quadrant, which is a model I developed after observing what was happening with my podcasts, other…
According to recent feedback from various podcasting survey’s the greatest challenge many podcasters face is how to ensure their podcast can be discovered amongst millions of other podcasts, so they can successfully build their audience. If this is a challenge you’re facing too with your coaching business podcast, or you’re planning to launch a podcast soon, and you want to make sure you have a…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #20 Want to find the right audience for your podcast? You’ve probably heard many marketers say you need to share more content, across more platforms, with more…
In this episode Annemarie pulls back the curtain to share what she’s been working on over the last several months – specifically the three key areas she’s been streamlining and simplifying and the difference it’s made in her business not just recently, but since she began her first Secretarial Practice and later her Career Coaching Practice. Listen to find out: What three key areas you’ll want to…
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #19. Today’s tip is about developing compelling communication techniques. I could spend an entire day on this topic, so for now I want to share in what areas do you…
Recently, I had conversations with three coaches who were experiencing different challenges that stemmed from the same core issue – a core issue that can keep many coaches stuck. It’s something I struggled with for many years, which sent me off on a wild goose chase of more courses and training, different business focuses, and what felt like an exhausting treadmill of action taking, but never…
