Why Growth Engineering Practices Don’t Transfer to Product Engineering
Should marathoner runners train like sprinters? While there are probably some interesting cross-training opportunities, the two are fundamentally different.
Alexey needs a web presence
Alexey Komissarouk's blog on growth engineering, startups, and technology.
Latest posts
A Year of Remote Async
I spent a year advising a company that banned slack and most meetings. Here's what I learned.
The 4 Kinds of Software Engineers you’ll find at a startup
Software engineers are not a monolith. Some don't even _like_ bouldering.
How Rajiv Desai Scaled Growth Engineering at Dropbox
Within four years, Rajiv made Growth a top destination for Engineers at Dropbox. Here's how.
Lessons Learned teaching Growth Engineering at Reforge
The course should be more in-the-weeds on eng, more async, and have more time for questions.
When is it time to replace Landing Page Builder?
Later than you'd think: Landing Page Builders like Instapage or Unbounce are the Kallax of MarTech tools
Why I’m teaching Growth Engineering at Reforge
Somebody should teach Growth to Engineers. I'll do it.
2023: A Year in Review
What did Alexey learn from his first year of full-time part-time advising?
Should this be an A/B Test?
Before you A/B test, explore / its aptness with these questions four
How to Build a Growth Engineering team that Wins
A dedicated growth engineering team can have a significant impact on a business's trajectory. If executed properly, this team will consistently drive target metrics to increase by 10% or more every quarter.