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AIGA Design Podcast

The official podcast feed of AIGA, the professional association for design. We explore various facets of the design discipline, profession, and industry to help our listeners learn about the past and present and prepare for the future.

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Crafting Your Narrative: From Hackathons to AI with Sally Chung, Founder, Designpreneurs

In this episode, hosts Lee-Sean Huang and Giulia Donatello sit down with Sally Chung, a designer, startup founder, professor at Parsons School of Design, and former faculty member at SVA. From her early days as a founding designer at Saks Fifth Avenue to building an SMS AI beauty chatbot in 2016 and leading zero-to-one ventures at BCGX, Sally has continuously navigated the balance between…

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AI’s Magic Wand in the No-Collar Economy with Martin LeBlanc, Chief Experience Officer at Magnific

In this episode, hosts Lee-Sean Huang and Giulia Donatello welcome Martin LeBlanc, Chief Experience Officer at Magnific (the AI creative platform formerly known as Freepik). A designer and entrepreneur with 25 years of experience across computer science, business, and creativity, Martin founded Iconfinder—which grew into a global design asset marketplace before being acquired by Magnific.…

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Norm Design: The Invisible Architecture of Social Challenges with Jeff Leitner

In this episode, hosts Lee-Sean Huang and Giulia Donatello sit down with Jeff Leitner, the co-founder of UX for Good, architect of Norm Design, and a partner to organizations ranging from the US State Department and NASA to Harvard Medical School. Together, they unpack the core ideas behind his Summer 2026 Stanford Social Innovation Review article, "The Science of Norm Design," exploring why…

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The Small Stuff: How to Lead a More Gratifying Life with Ian Bogost

In this episode, hosts Lee-Sean Huang and Giulia Donatello sit down with Ian Bogost, a writer, designer, media scholar, contributing writer at The Atlantic , and professor at Washington University in St. Louis. Together, they explore the concept of "dematerialization" and the core ideas behind his latest book, This Small Stuff: How to Lead a More Gratifying Life . Ian shares how his multifaceted…

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Design and Hope with Rinat Sherzer

In this episode, hosts Lee-Sean Huang and Giulia Donatello welcome back Rinat Sherzer—a biotech engineer, transdisciplinary designer, artist, and adjunct professor at Parsons School of Design whose work sits at the intersection of science, technology, and social justice. Together, they discuss the deep human construct of hope, unpacking how it differs from mere wishful thinking and exploring how…

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Seth Johnson on Earning the Right to Change Things

What does it actually take for design to matter inside a massive organization? In this episode, hosts Giulia Donatello and Lee-Sean Huang sit down with Seth Johnson to talk about design at enterprise scale, and what designers get wrong about building influence. Seth Johnson is Design Director at IBM's Chief Data Office, where he leads a team driving AI-first enterprise data transformation. Over a…

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Has Design Lost Its Bite? With Benjie Wilhelm

Designers today face massive challenges around education, certification, pay, and power. In this episode, hosts Giulia Donatello and Lee-Sean Huang sit down with Benjie Wilhelm to name the elephant in the room and talk about what it would actually take to fix the structural issues. Benjie is an Assistant Professor of Design at Arizona State University (ASU), Director of Strategic Initiatives at…

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Design the Context, Not the Object with Todd Bracher, Three-Time International Designer of the Year

What if the designer's real job isn't to design the object at all? In this episode, hosts Giulia Donatello and Lee-Sean Huang sit down with Todd Bracher -- industrial designer, founder of Bracher and BetterLab, and author of two books -- to dig into a practice built on removing ego from the design process and letting context drive the answer. From a Pratt exam that accidentally changed his career,…

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The Future of Design Education: Building a Global Studio with Bryan Clark (Falmouth University)

How can design education bridge the gap between global digital collaboration and local physical making? In this episode of the AIGA Design Podcast, we sit down with Bryan Clark, Head of Graphic Design at Falmouth University, to discuss why online learning is a deliberate "feature" for the modern designer, and not just a fallback. In this episode, we explore: - The Global Studio Concept: How…

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Sustainability, education, and the iF Design Awards with Lisa Gralnek

In this episode, we speak with Lisa Gralnek, Managing Director of iF Design USA and Global Head of Sustainability and Impact at iF Design. We cover the scale and rigor behind the iF Design Award, one of the world's most recognized design competitions since 1953, and how iF has made sustainability a core, embedded criterion in its judging process. We also discuss the launch of the iF Design…

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Branding as a Cultural Force with Robin Landa

In this episode, hosts Lee-Sean Huang and Giulia Donatello welcome distinguished professor, author, and creativity expert Robin Landa. Recently honored with the 2025 Stephen Heller Prize for Cultural Commentary, Landa discusses her prolific career as the author of 27 books and her evolving philosophy on design’s role in society. The conversation spans Landa’s origin story: from designing Barbie…

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