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Automate GTM research, enrichment, and outreach in one place

Clay helps go-to-market teams source accounts, enrich contact data, and trigger prospect-facing actions from a single workspace. It combines AI research, data providers, and outbound workflows so you can run more of the sales and marketing process with less manual work.

Agenticness = how independently a tool can take action, scored across 9 dimensions. Scored independently by David Kooi, Skylark Creations — see full rubric →

API

Chrome Extension

Integrations

B2B

CLI

MCP Support

For Teams

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About

What It Is

What to Know

Key Features

AI research on target companies and people with Claygents

Waterfall enrichment across multiple data providers

Signals and intent tracking for events like job changes and promotions

Data marketplace with 200+ providers

Ads audience syncing to LinkedIn, Meta, and Google

Use Cases

CRM enrichment for keeping sales records clean and complete

Rep prospecting to research accounts and contacts before outreach

Inbound enrichment to turn captured leads into usable audience segments

Agenticness

: Guided Assistant

Executes tasks you assign, one step at a time, within narrow domains.

High evidence

Last evaluated:

Jul 31, 2026

Dimension Breakdown

Action Capability

Autonomy

Planning

Adaptation

State & Memory

Reliability

Interoperability

Safety

Operator Sovereignty

When Clay changes its pricing, we catch it the next morning

We recrawl every tool in this directory daily. AI Insider is the 3-minute brief on what actually changed — pricing, features, score moves on our 36-point rubric — often before any press coverage. Sent daily. Skipped when nothing happened.

Clay

About

Dimension Breakdown

Categories

When Clay changes its pricing, we catch it the next morning

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