What does it even mean to “be in the loop”?

I love everything about looping. “Be in the loop”, “stay in the loop”, “human in the loop”, “looping you in”.

There is a certainty in the “loop”, but the loop is also infinite.

This dichotomy is the brilliance of this phrase, and it’s exactly where we are at when it comes to AI.

The pace at which AI is entering our lives is exponential, making it practically impossible to stay up-to-date. But we can stay in the loop - or at least hop in and out of it.

But what does it even mean to “be in the loop”?

I think it means this:

• Being AI literate - so we can be part of the ever evolving conversation, and help our kids navigate it too

• Use AI to save us time, energy and money - so we have more time to do things that matter most to us

• Understanding the bigger picture - so that we can ride the wave we are all being shoved into but with awareness and intention

This is what I want to dedicate this newsletter to and why I renamed it “women in the loop”.

If you are interested in any of the above, without feeling overwhelmed or anxious. This is the place for you. Every week I will share something that falls in one (or more) of the three categories.

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Who do you want to be?

Last year with a friend I launched a podcast called “Who do you want to be” which explores the intersection of human intelligence and artificial intelligence, and who we want to be in a world where this technology is so embedded in every aspect of our being.

We don’t claim to have the answers, but we do want to have the conversations and this newsletter feels like an extension of that.

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As for me and “who I want to be”, I am at a crossroads in my professional career. Three years ago I quit my 9-5 to design a meaningful career around my kids.

Side note: I launched this newsletter almost 5 years ago as I started contemplating the transition; at the time it was called Working Mums Club.

All I knew was that I was enthusiastic about AI because of how empowering it is, and I had 17 years of experience in communications. So I married my work experience with AI knowledge and started helping female founders and coaches how to use AI to express themselves, be seen and attract the opportunities they desire without having to outsource their message and voice to a copywriter or ghostwriter.

I do this via online webinars, workshops on Maven and I have a signature programme called the AI Brand & Content Lab.

My next free webinar on Maven is on June 18, it’s on how to build an online presence you actually deserve; if this interests you - join me here!

I have also been invited to speak at the Big Moves AI summit June 22-26, alongside a super cool line up of other AI leaders in the AI for content space.

I have also been writing for Triple Pundit, exploring the intersection of AI and business and I have also been an AI educator for corporations.

In other words, I have been doing SO much work that I love and that I find so rewarding. However, I am not going to hide the fact that three years in, I feel burnt out and I can’t help but think of the cost of this journey - professionally, emotionally and financially.

In other words, something about the way I work needs to change for me to sustain everything I am doing, whilst being a mum of 2 small kids.

I’m not sure what that means yet, but what I do know is that I want to stay informed about AI, be an active user of AI, and ensure that I share what I learn with other women too - without feeling anxious, pessimistic or overwhelmed.

That’s what this place is for.

For those of you who are here, thank you for being here. I hope you stick around.

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