The format's a bit different for this edition — more room for news monitoring and industry watch. We're still figuring things out, so let us know what you like (or don't!) in the newsletter, and what you'd like to see!
Polish is now included in our monthly reports.
Coverage still needs work: in April, we captured 84,130 different articles from 2,342 sites.
For other languages, especially French, our coverage is outstanding compared to competitors. For April:
15,730 articles from Ouest-France, 1,675 for a competitor.
4,749 articles from L'Équipe, 482 for the other side.
Marmiton? 726 articles vs... 83.
Across all languages (we don't cover everything yet!), about 2,200 new articles are added every hour. 3 million articles indexed in French and English, over 14 million in total.
Despite this volume, the dashboard works almost in real time, especially for the new "vigie" screens: live trends and competitive analysis.
We'll be at Annecy Web on June 5th: we're sponsoring, with a booth and goodies. Annecy Web 2025
Here's the top entities and sites for March.
In French:
And English:
A quick peek at live trends, available to our "vigie" clients. Here, a focus on the "Automobiles and Vehicles" category, zooming in on Johann Zarco, a "Person" entity.
It's a pretty wild, real-time view of what's popping up on Discover right now, with trends and co-entities...
Damien spends his time tracking every pixel that changes on Google and often has the scoop before anyone else.
Everyone's raving about the new Google logo, but Damien also spotted a new Discover layout: Check the video.
Earlier: bigger formats for shopping-type cards:
Source : https://x.com/AndellDam/status/1919745869680681167
Or tests with the Discover feed starting with... a big fat ad, why not?
Source: https://x.com/AndellDam/status/1912140800747511926
The "daily listen": what it looks like and what’s inside:
https://x.com/AndellDam/status/1907089964883452048
Maybe the biggest announcement at Search Central Live in Madrid: Discover is coming to Desktop! It's confirmation of what we've been seeing for a while: Discover desktop feeds started showing up in India in 2023, then Japan in 2024, and then the US. Since then, other countries like Australia and New Zealand have joined the club.
A few tweets, follow the threads:
https://x.com/AndellDam/status/1912474095993631037
https://x.com/AndellDam/status/1921658858780475711
Important note: Discover feeds are super personalized. That's true for users, but also for cohorts: audiences are segmented by location, language, device type...
So, the calls and data returned for Desktop feeds aren't the same as for mobile, and if you have a French feed on a US desktop, you won't get the same articles as a French user on a French mobile.
That's the motto for some publishers. Maybe they're happy, but their sites might not last long, as these examples show:
A first. Until now, when a site got blocked (at the DNS level) by court order, it was for terrorism or illegal downloads.
Here, it's news.dayfr.com, a news site that rehashed—or translated—articles from other media. The publishing volume was wild, the publisher didn't hold back.
Note: this site didn't pop up in Discover
What's notable here is that the block wasn't really about the content, but the lack of legal notices, making it impossible to contact the publisher and pursue legal action, like the right of reply to false articles.
One source in French for more details: https://www.lefigaro.fr/medias/des-journaux-francais-obtiennent-le-blocage-d-un-site-utilisant-l-ia-pour-piller-leurs-articles-20250507
A common sport among "automatic mode" publishers, but a bad idea long-term. No legal notices, or worse: fake ones. Anonymous whois, hosting outside France... safe?
The dayfr case proves otherwise, sending a strong signal. Not an isolated case: less publicized, but recently a bunch of Discover domains got blocked at the AFNIC for similar reasons. Tough break for publishers who lose their AdSense revenue and domains overnight. So, be careful: just because it slipped under the law's radar until now doesn't mean it'll last.
We saw it coming, talked about it in August when Google updated its Discover rules, with a clear message about transparency (https://x.com/AndellDam/status/1829428348642062350).
Manual penalties back then were for "misleading content" (clickbait or content not matching the title's promise). Now, we're seeing manual penalties for "Lack of transparency."
An Abondance article on the topic: https://www.abondance.com/20250512-1136457-google-nettoie-discover-a-coups-de-penalites.html
Others play on the edge, sometimes with real legal notices but fake authors. Author page, profile, a bit of social activity, more or less sticking to a field: copying what real media do. These fake authors can even have a Knowledge Graph ID like real ones. Doesn't stop them from getting roasted on Wikipedia for "Gen AI content," sometimes with direct consequences for Discover presence. Google's not fooled, and it's probably just a matter of time before they react.
Note: European law covers AI-generated content and requires it to be labeled as such (image, text, audio, video). Sites that play by the rules are doing fine. But you have to wonder if, in the long run, these sites will get preference, especially since Google's guidelines ask raters to estimate if content is AI-generated (raises a lot of questions, but that's another topic).
We'd already noticed a temporary absence before, from March 4 to 19: https://x.com/1492_Vision/status/1901921190278529097
Since April 11, it's gone again. When it was there, we'd catch about 100 unique URLs a day. Google keeps experimenting, so X.com might come back, maybe with other social networks, in special sections like we've seen in the US, with targeted celebrity tweets.
It's a tool that lets you create newsletters people can subscribe to with their Google account. Two-click signup, Google shares the name and email with the site. A good way to keep in touch with your audience, integrated into the Google ecosystem, low friction, and probably some nice perks ;)
Do you offer a 2-day or 1-week trial?
Is there a minimum commitment period?
Any discount for a yearly commitment?
There's no free trial, and no annual plan. Our pricing is monthly, starting at under €100 (excl. VAT). Subscription renews automatically by default, but there's no commitment—you can cancel anytime and keep your service until the end of the period.
Https://1492.vision
For big clients who want to pay yearly by bank transfer, that's possible—just contact us.
1492.vision mentioned in a JDN article "3 AI tools that have proven themselves in #discover"
How to get a site back on Google Discover? by Arnaud Decurninge
MagikManu found his plumber on Discover
It started as an April Fool's, but we put out real numbers: the share of "Full AI" media in Discover
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